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Customer Experience

Merchandise

Brew Up Playfulness and Delight with KUROMI and BAKU at Starbucks

Starbucks Hong Kong has teamed up with Sanrio to bring a dash of mischief and charm to your coffee moments

November 25, 2025

2 min read
Merchandise

Winter Wonder Begins at Starbucks Korea: A Where’s Wally? Holiday Adventure

Starbucks invites customers to step into a festive wonderland inspired by Where’s Wally?

November 2, 2025

3 min read
Merchandise

Celebrate Autumn with miffy + Starbucks

Grab a coffee, bring your friends, and join Miffy and us for a heartwarming autumn experience.

October 20, 2025

2 min read
Community

Finding Joy in Everyday Moments: Starbucks Singapore’s Whimsical Collaboration for Mental Wellness

In celebration of World Mental Health Month, Starbucks Singapore invites customers to pause, reflect, and reconnect with themselves and with others.

October 10, 2025

3 min read
Coffee & Craft

Refresh with Starbucks Autumn Favorites

Sip into the season with our all new beverages featuring the flavors of Autumn with maple, honey and walnuts, lovingly crafted in plant-based beverages to refresh and restore.

September 8, 2025

4 min read
Community

How Starbucks Intangible Cultural Heritage-Themed Stores in China Empower Communities

From handcrafted merchandise to immersive workshops, Starbucks intangible cultural heritage-themed concept stores are redefining what it means to connect over coffee.

September 7, 2025

2 min read
Customer Experience

Experience the New Starbucks Reserve Destinations Across Asia Pacific

From the heart of Seoul to the shores of Sihanoukville and the vibrant streets of Ho Chi Minh City, these new destinations invite customers to savor the artistry of coffee in unforgettable settings.

September 5, 2025

3 min read
News

Siren’s Lounge at STARBUCKS RESERVE DREAM PLAZA TAIPEI: An Immersive Coffee and Culinary Destination

Designed to engage all five senses, the Siren’s Lounge® offers a refined, immersive atmosphere where guests can enjoy panoramic city views—day or night—while indulging in curated menus by internationally acclaimed chef André Chiang.

August 6, 2025

4 min read
Coffee & Craft

Introducing STARBUCKS RESERVE DREAM PLAZA TAIPEI: A Flagship of Flavor and Innovation

Starbucks Taiwan proudly unveils its largest flagship store – this stunning destination reimagines the modern coffeehouse.

July 24, 2025

3 min read
Customer Experience

The Secret Former Lives of Starbucks Stores in Asia

At first glance, a Starbucks® store might seem like just another cozy corner to enjoy your favorite brew. But across Asia, many Starbucks® locations are steeped in rich, local history.

July 1, 2025

6 min read
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