Tata Starbucks opens its 400th store in India

Unveils its first store in the city of Coimbatore, in Tamil Nadu

Tata Starbucks recently marked the opening of its 400th store in India. With its ambition of operating 1000 stores by 2028, the newest store in Coimbatore marks a significant milestone in the journey of delivering the signature Starbucks experience to customers across the market.

The 400th store, nestled in the vibrant city of Coimbatore, in Tamil Nadu, is situated within the historic Lakshmi Mills compound at Pudur. Paying homage to one of India's oldest yarn and fabric manufacturing sites, the store is a fusion of traditional and contemporary elements in its design. The store features a suspended sculpture woven together with wood, intricate linen textiles, and braided ropes. The terrazzo floor complements the sturdy concrete walls that rise to a ceiling grid coated in red oxide, an elegant design element that effectively highlights pockets of light and shade, creating an intimate space for customers to enjoy their favourite beverages.

“The launch of our 400th store aligns seamlessly with our growth story to penetrate deeper into the heartlands of India. Our journey so far has been one of continuous innovation and growth, driven by a passion for coffee excellence brought alive by creating meaningful customer experiences,” said Sushant Dash, ceo, Tata Starbucks. “As we reinforce our dedication to providing the distinctive Starbucks experience across the country, we couldn’t be more delighted to unveil our 400th store in the industrial city of Tamil Nadu in Coimbatore that is aimed at enriching the community, celebrating local culture, and creating special moments for our customers.”

Since its inception in the Indian market in 2012, Tata Starbucks has expanded its footprint to over 60 cities, pioneering the coffee culture in a market that is traditionally known for its love for tea. By fostering connections with every cup, the brand has redefined coffee consumption, catering to both avid-drinkers and first-time consumers alike. Tailoring offerings to suit Indian tastes, Tata Starbucks introduced local innovations such as filter coffee, Masala Chai, Malabar egg puff, Kosha Mangsho Wrap, integrating seamlessly with the nation's diverse culture.