Customizing beverages is at the heart of the Starbucks Experience, and there are many ways for customers to put a new twist on their favorite beverage. This week, the home screen on the Starbucks app will feature a list of beverages with suggested customizations, or what Starbucks is calling the “Winter Feels Menu”. Whether customers are seeking a pick-me-up or comfort in a cup, this menu has a special beverage customization to match any mood customers are manifesting this season.

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Check out these cool customizations* from Starbucks Winter Feels Menu: &nbsp;

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Focus Mode: On – order a <a href="https://www.starbucks.com/menu/product/2121859/iced" target="_blank" rel="noreferrer noopener">Vanilla Sweet Cream Cold Brew</a> sub Brown Sugar Syrup &nbsp;

The combination of vanilla and molasses flavors and the refreshing chill of cold brew make this a delicious way to get in the zone. 

To substitute a syrup selection in the app: Select your favorite drink, click “customize” and click “add syrups” under the Flavors category. &nbsp;

Adventure-Going – try a <a href="https://www.starbucks.com/menu/product/420/iced" target="_blank" rel="noreferrer noopener">Iced White Chocolate Mocha</a> with Pistachio Cream Cold Foam &nbsp;

Feeling adventurous? In this beverage, rich white chocolate and nutty pistachio flavors unite for combination that has yet to be explored. &nbsp;

To add cold foam to a beverage: Select your favorite drink, click “customize” and click “add cold foam” under the Toppings category.

Warm Fuzzies – ask for a <a href="https://www.starbucks.com/menu/product/468/hot" target="_blank" rel="noreferrer noopener">Matcha Latte</a> with Oatmilk &amp; Peppermint Syrup &nbsp;

Embrace maximum winter coziness by pairing a dash of soothing peppermint and creamy oatmilk with matcha in this latte customization. &nbsp;

To mix up your milk of choice: Select your favorite drink, tap the “milk” dropdown menu, and choose from a variety of milks – we recommend oatmilk for a creamy combination. &nbsp;

Ordering ahead through the Starbucks app is one of the many benefits of being a Starbucks Rewards member. Not a Starbucks Rewards member yet? Joining is simple; customers only need to provide their name, e-mail address and a password to create an account for Starbucks Rewards. Go to <a href="https://www.starbucks.com/rewards/%22%20/t%20%22_blank" target="_blank" rel="noreferrer noopener">www.starbucks.com/rewards</a> or <a href="https://app.starbucks.com/%22%20/t%20%22_blank" target="_blank" rel="noreferrer noopener">app.starbucks.com</a>, or to the Starbucks app and follow the prompts to create an account. &nbsp;

Classical Pop with Vitamin String Quartet &nbsp;

Starbucks is turning the winter feels up another notch with a new eight-hour playlist of handpicked Vitamin String Quartet tracks. The playlist features some of the musical group’s most popular string renditions, including Harry Styles’ “As It Was” and Billie Eilish’s “Happier Than Ever” among other favorites. <a href="https://open.spotify.com/playlist/4WOQbg6IjLwH4oMbrB8cMM" target="_blank" rel="noreferrer noopener">Whether streaming the playlist</a> or listening at Starbucks stores, customers can enjoy the perfect musical pairing while sipping on a Winter Feels customized coffee or tea.

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Three Starbucks beverages, one hot matcha in a clear glass and two iced beverages in a clear glass on a green background with

Customizing beverages is at the heart of the Starbucks Experience, and there are many ways for customers to put a new twist on their favorite beverage.

Starbucks Winter Feels Menu: Cool Beverage Customizations for any Mood

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Starbucks is kicking off the new year with the return of its winter menu on Tues., Jan. 4, featuring the Pistachio Latte, back by popular demand for its second year. Plus, each Monday during the month of January, customers can enjoy $2 off the Impossible™ Breakfast Sandwich with the return of Meatless Mondays at Starbucks.

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Back for its second year, the <a href="https://www.starbucks.com/menu/product/2123404/hot?parent=%2Fdrinks%2Fhot-coffees%2Flattes">Pistachio Latte</a> features cozy flavors of sweet pistachio and rich brown butter paired with espresso and steamed milk, specially crafted to keep coffee lovers comforted in the new year. The Pistachio Latte can be ordered hot or iced at U.S. stores for a limited time, while supplies last. <a href="https://stories.starbucks.com/stories/2021/get-a-taste-of-the-starbucks-reserve-roastery-with-new-pistachio-latte/">Learn more</a> about the flavor inspiration behind this returning fan-favorite beverage.

Starbucks is bringing back Meatless Mondays for the month of January. Every Monday, starting Jan. 3 through Jan. 31, customers can enjoy $2 off the <a href="https://www.starbucks.com/menu/product/2123236/single?parent=/food/hot-breakfast/breakfast-sandwiches-and-wraps">Impossible Breakfast Sandwich</a> at participating stores in the U.S., while supplies last. The offer is available on the <a href="https://www.starbucks.com/rewards/mobile-apps/">Starbucks app</a>, in-store, and now for the first time through <a href="https://www.ubereats.com/brand/starbucks">Starbucks Delivers on the Uber Eats app</a>.*

The Impossible™ Breakfast Sandwich features the savory flavor of Impossible plant-based sausage combined with a cage-free fried egg and aged cheddar cheese on an artisanal sesame ciabatta bun. It’s everything you love about a classic sausage breakfast sandwich, but with plant-based sausage.

<a href="https://stories.starbucks.com/stories/2020/plant-based-menu-innovation-at-starbucks/">Learn more</a> about how Starbucks is expanding plant-based menu choices around the world as part of the company’s goal to reduce carbon by 50 percent by 2030.

This winter, Starbucks is bringing back its beloved Starbucks Tribute Blend® in stores across the U.S. First debuted in 2011, this blend is back from the Starbucks coffee vault with a new recipe. This whole bean 100 percent arabica coffee blend features notes of black cherry, cinnamon, nutmeg and cloves spices with coffee beans from Latin America (Colombia), Africa (Ethiopia) and Asia Pacific (Sumatra and Papua New Guinea).

To enjoy your favorite Starbucks flavors from the comfort of home this winter, find new <a href="https://stories.starbucks.com/press/2021/new-starbucks-zero-creamers-with-0g-added-sugar-per-serving-now-available/">Starbucks® Zero</a> <a href="https://stories.starbucks.com/press/2021/new-starbucks-zero-creamers-with-0g-added-sugar-per-serving-now-available/">Creamers</a> with 0g added sugar per serving, available where groceries are sold. They come in two flavors – Caramel and Hazelnut – and are inspired by Starbucks signature handcrafted beverages, Caramel Macchiato and Hazelnut Latte.

Starbucks has a wide variety of beverages for customers who prefer cold coffee year-round. Here are a few cold coffee favorites available all year at Starbucks.

Iced Chocolate Almondmilk Shaken Espresso and Iced Brown Sugar Oatmilk Shaken Espresso

Shake things up with Starbucks creamy non-dairy <a href="https://stories.starbucks.com/stories/2021/shake-things-up-a-little-with-starbucks-new-non-dairy-iced-shaken-espresso-beverages/">Iced Shaken Espresso beverages</a>. First debuted last spring, and available year-round, <a href="https://www.starbucks.com/menu/product/2123431/iced">Iced Brown Sugar Oatmilk Shaken Espresso</a> combines the trends of cold coffee and oatmilk, while Starbucks baristas shake Starbucks® Blonde espresso, brown sugar and cinnamon together, and then top it off with oatmilk and ice for a cool lift. <a href="https://www.starbucks.com/menu/product/2123430/iced">Iced Chocolate Almondmilk Shaken Espresso</a> also features Starbucks® Blonde espresso, plus cocoa and notes of malt, shaken together and topped with almondmilk and ice.

Nitro Cold Brew and Vanilla Sweet Cream Cold Brew

Customers looking for a boost with a super-smooth taste will enjoy <a href="https://www.starbucks.com/menu/product/2121912/iced">Nitro Cold Brew</a> and <a href="https://www.starbucks.com/menu/product/2121859/iced">Vanilla Sweet</a> <a href="https://www.starbucks.com/menu/product/2121859/iced">Cream Cold Brew</a>. Nitro Cold Brew is small-batch cold brew slowly steeped for a super-smooth taste and then infused with nitrogen upon pouring, creating a cascading, velvety texture and sweet flavor. Vanilla Sweet Cream Cold Brew features Starbucks® Cold Brew coffee accented with vanilla flavor and topped with a delicate float of house-made vanilla flavored sweet cream. Both beverages, along with other cold brew beverages, are available in U.S. stores year-round.

*Cannot be combined with other offers, discounts or promotions. Impossible is a trademark of Impossible Foods Inc. Used under license. See the Uber Eats app for availability and restrictions.

Pistachio Latte with pistachio nuts raining down

Our winter menu returns on Jan. 4, with seasonal favorites including Starbucks Tribute Blend.

Starbucks brings back fan-favorite Pistachio Latte and Meatless Mondays this winter

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Each Starbucks Reserve® Roastery is a destination – an <a href="https://stories.starbucks.com/press/2019/starbucks-reserve-roasteries-around-the-world/">immersive coffee experience in iconic cities around the world</a> that celebrates the company’s heritage and serves as a tribute to the roasting and craft of coffee. Starbucks is bringing the flavors of the Roastery to Starbucks stores with return of the Pistachio Latte, starting today (Jan. 4) at participating stores in the United States and Canada, and for a limited time this winter season.

Ever since the first Roastery opened in Seattle in 2014, the innovative offerings at Starbucks Roasteries have inspired new beverages in Starbucks stores, including <a href="https://stories.starbucks.com/stories/2017/secrets-of-starbucks-nitro-cold-brew/">Nitro Cold Brew</a>, and seasonal favorites such as the <a href="https://stories.starbucks.com/stories/2017/starbucks-cascara-latte/">Cascara Latte</a>, <a href="https://stories.starbucks.com/stories/2016/starbucks-roastery-inspired-beverages/">Smoked Butterscotch Latte</a> and <a href="https://stories.starbucks.com/stories/2018/new-juniper-latte-and-holiday-gifts-arrive-in-starbucks-stores/">Juniper Latte</a>. For the opening of the Chicago Roastery in November 2019, Jennifer Galbraith and the Roastery beverage development team created the Starbucks Reserve Pistachio Latte as a tribute. Her idea for the beverage came from the love customers have for the Italian café classic <a href="https://www.starbucks.com/menu/product/2122617/hot?parent=%2Fdrinks%2Fhot-coffees%2Flattes">Starbucks Reserve Hazelnut Bianco Latte</a>, and exploring other nuts popular in Italy.

“Hazelnuts are grown in northern Italy, and some of the best pistachios are grown in the southern region of Italy,” said Galbraith. “They call them “green gold’ – there’s even a pistachio festival in Bronte, Sicily.”

The pistachio (a member of the cashew family) has a mild, buttery flavor that’s lightly salty. Galbraith found the nutty, buttery flavors of the pistachio complemented the rich full body notes of Starbucks Reserve® Christmas coffee. The final beverage, <a href="https://www.starbucksreserve.com/en-us/menus">a favorite on the menu at Roasteries and Starbucks Reserve locations</a>, features espresso shots paired with pistachio sauce with milk, warmed with a cozy hint of orange zest and finished with a salted brown butter topping.

“Starbucks Reserve coffee is the star of the show, and the creamy, buttery flavor of the pistachio and the salty-sweet topping of the beverage bring out the rich notes of the coffees,” Galbraith said.

The Starbucks Reserve beverage was such a hit with customers, Starbucks beverage development team immediately started looking for ways last winter to bring the spirit of the beverage to life in Starbucks stores.

“When we were given the task to create a Pistachio Latte inspired by the Starbucks Reserve Roastery beverage, we started with Starbucks Espresso Roast as the foundation,” said beverage developer Matthew Thornton. “We then worked to create a Pistachio Latte that complemented all the notes of our signature espresso while giving a nod of the cap to the Roastery.”

But just as they were hitting their stride in March 2020, they found themselves bringing their aprons home when their <a href="https://stories.starbucks.com/press/2020/navigating-through-covid-19/">R&amp;D beverage lab closed at Starbucks headquarters as a COVID safety precaution</a>. In addition to their aprons, they brought their ingredients and continued to work from their kitchens and dining rooms – with Thornton conducting beverage screenings for the team 10 feet apart from TV trays set up in his driveway. They dialed in the warm and comforting flavors of the beverage, landing on a salted brown buttery topping that accentuates the rich, slightly salty flavor of the pistachio. When Thornton took time off for paternity leave in June, Erin Marinan took over and saw it to the finish.

“We were mindful that pistachios can take on some different flavor profiles. For example, spumoni ice cream can lean into a cherry, almond flavor,” Marinan said. “But, like with the Roastery beverage, this is more a true pistachio flavor, it’s earthy with slight fruity notes that are really delicate.”

It’s not easy being green

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Starbucks is bringing back the Pistachio Latte, inspired by the Roastery specialty beverage, to Starbucks stores this winter.

Get a taste of the Starbucks Reserve Roastery with seasonal Pistachio Latte

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Get a taste of the Starbucks  Reserve Roastery with the seasonal Pistachio Latte

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Get a taste of the Starbucks Reserve Roastery with the seasonal Pistachio Latte

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Starbucks new winter menu offers a range of beverages and fan-favorite foods to help customers bring in the new year with the right choices for their lifestyle and taste preferences. Beginning January 5, customers can enjoy the new Honey Almondmilk Cold Brew, Pistachio Latte, Kale and Portabella Mushroom Sous Vide Egg Bites, and Earth Cake Pop as well as celebrate the return of the Honey Almondmilk Flat White and Red Velvet Loaf. 

There are several convenient and safe ways to cozy up Starbucks new winter menu line-up. Customers can use the <a rel="noreferrer noopener" href="https://nam12.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.starbucks.com%2Fcoffeehouse%2Fmobile-apps&amp;data=04%7C01%7CAlli.Colzani%40edelman.com%7C93fb93888d7641d57aee08d88c0d4a4f%7Cb824bfb3918e43c2bb1cdcc1ba40a82b%7C0%7C0%7C637413336058558628%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&amp;sdata=K5nsLlD%2BGQfqm2wuRaelymlD2cY%2Byqcfl%2FaKBI%2Fu5dM%3D&amp;reserved=0" target="_blank">Starbucks app</a> to locate a store, view store hours, order ahead and use contactless payment, and determine the most convenient pick-up option, including: in-store, at the door, drive-thru, and curbside pickup where available. Those looking for Starbucks without leaving home can place an order for delivery through <a rel="noreferrer noopener" href="https://delivery.starbucks.com/" target="_blank">Starbucks® Delivers</a> via Uber Eats (check the Uber Eats app for availability and restrictions).

Honey Almondmilk Cold Brew

Cold coffee and cold beverages continue to be a hot trend at Starbucks. This non-dairy beverage is made with slow-steeped Starbucks® Cold Brew, combined with honey and then topped with almondmilk for a creamy finish.*

Sweet flavors of pistachio pairs with Starbucks® Signature Espresso and steamed milk and then finished with a salted brown buttery topping for a cozy beverage crafted to comfort.* The Pistachio Latte can also be ordered as a blended beverage or iced. <a href="https://stories.starbucks.com/stories/2021/get-a-taste-of-the-starbucks-reserve-roastery-with-new-pistachio-latte/">Learn more</a> about the inspiration and creation behind this seasonal treat.

Honey Almondmilk Flat White

This flat white intentionally pairs almondmilk and Starbucks® Blonde espresso with honey, making a perfect amount of creamy, nutty sweetness. Customers looking for more non-dairy milk choices rejoice as this tasty treat is part of Starbucks permanent menu.

Kale and Portabella Mushroom Sous Vide Egg Bites

Delicious chopped kale and portabella mushrooms delicately folded into cage-free eggs with Monterey Jack cheese and cooked using the French “sous vide” technique resulting in a velvety texture bursting with flavor. Joining the menu permanently, this delightful high-protein breakfast has 15 grams of protein and is under 250 calories.

Rich chocolate cake, dipped in a blue chocolaty icing and finished with green and white sprinkles to resemble the earth, a globe of goodness.*

Delicious vanilla cake swirled with classic red velvet cake and topped with a white chocolaty icing—a sweet spot of red velvety-yum.*

Enjoy Starbucks most extraordinary coffees at home

Starbucks Reserve Whole Bean Coffee

Starbucks Reserve® coffees are hand-selected seasonally from family farms and pioneering cooperatives. We roast them daily at our Starbucks Reserve® Roasteries to unlock exceptional, transportive flavors. This winter we are introducing two exquisite Starbucks Reserve whole bean coffees to 3,200 company-operated stores in the US, offering customers greater access to these exceptional coffees. The <a href="https://traceability.starbucks.com/#/roasts/11122192">Starbucks Reserve Guatemala Huehuetenango</a> &nbsp;(pronounced “way-way ten-ango”) is rich and elegant with notes of candied orange, dark chocolate, and graham cracker, and the <a href="https://traceability.starbucks.com/#/roasts/11119030">Starbucks Reserve® Ethiopia Yirgacheffe® Chelelektu</a> (pronounced “yirg-uh-chef chel-el-eck-too”) features delicate floral aromas and sparkling acidity with raspberry and tangerine notes. Use the Starbucks app to find a store near you that carries the Starbucks Reserve whole bean coffees.*

*Menu items are available starting January 5 and throughout the winter season while supplies last.

Starbucks Kale and Portabella Mushroom Sous Vide Egg Bites, Pistachio Latte, and Honey Almondmilk Cold Brew

Starbucks winter menu includes delicious new offerings and returning favorites to start the new year.

Starbucks introduces new beverages and food to usher in 2021

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Winter menu

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