As an uplifting reminder to be more present with those who matter most, The Starbucks Coffee Break-away is all about tuning out distractions and tuning into each other, with Starbucks® ready-to-drink coffees

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A new study reveals that now more than ever we feel the need to connect with each other, yet never have we been more distracted: nearly 90 percent of Americans say it’s more important to be present in the moment and connect with each other than two years ago. Nearly three out of four say they sometimes struggle to be present in their daily lives – and are twice as likely to struggle to be present with their closest loved ones, compared to more casual relationships, like co-workers.*

Introducing The Starbucks® Coffee Break-away, a chance to break away from everyday distractions, wherever you are, to tune into those who matter most, inspired by Starbucks ready-to-drink (RTD) beverages.

Starbucks teamed up with actress Ashley Park to create The Starbucks® Coffee Break-away, set in a larger-than-life place that’s also the perfect setting for small moments of human connection: the American Museum of Natural History in New York City. As one of the world’s most renowned and popular locations, the museum is known for its vast exhibitions and collections but is first and foremost a place that inspires connection with the world around us, including each other.

“We know that sharing a coffee is a way for people to connect with one another. In fact, more than half of coffee drinkers say coffee helps create meaningful moments with their friends and family,” said Jenn Wong, vice president, Channel Development Americas at Starbucks. “We’re thrilled to team up with Ashley Park to help bring this to life, at a time when we’re craving deep connection with one another.”

“When you’re truly in the moment with someone, it can feel like you’re the only people there. It’s a rare and beautiful feeling, and I’m so happy we were able to make it a reality for pairs of loved ones who needed help reconnecting,” said Ashley. “It was an honor to be a part of these special moments, and they taught me a lesson that I will take with me in my life, to make an effort to put aside distractions to be in the moment and truly connect with those I love.”

In a heartwarming film, unsuspecting individuals come upon an unexpected and personal display in the museum, created just for them by their loved ones. The display recounts past experiences spent together, in which they were truly living in the moment. Calling up the desire to reconnect, each pair does just that – in a surprise reveal that starts with a day at the museum, completely reserved for the two of them. The film aims to inspire everyone to tune into what matters most.

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The Starbucks Coffee Break-away film brings three unsuspecting pairs of people together for a day of reconnection with no distractions – and a surprise reveal in one of the world’s most renowned and popular places: the American Museum of Natural History in New York City.

“The American Museum of Natural History is a source of inspiration and wonder, and a draw for people curious about the natural world and the universe,” said Ellen Futter, President of the American Museum of Natural History. “A visit to the Museum is fun and enriching, and it is also about social connections. Sharing moments of discovery with friends and family is an important part of the experience.”

About the Film Participants

Lee + Jillian Father and Daughter

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Leticia + Joan Sisters

Adrian + George Childhood Best Friends

Who would you like to share a meaningful moment with? Enter for a chance to win your own Starbucks Coffee Break-away: a trip for two to New York City, including a special visit at The American Museum of Natural History, at <a href="https://coffeebreak-away.com/" target="_blank" rel="noreferrer noopener">CoffeeBreak-Away.com</a>.**&nbsp;

The Starbucks Coffee Break-away was planned and executed by Edelman as part of the new&nbsp;Ready for the Right Now&nbsp;creative campaign, developed by Energy BBDO. The campaign supports the full line-up of Starbucks ready-to-drink beverages including Starbucks® Nitro Cold Brew and bottled Frappuccino® Coffee drinks that help you be ready for the right now — wherever you are. The multi-channel portfolio campaign spans paid, earned and owned channels including TV and digital/social and is supported by a full interagency team including Edelman, EBBDO, media agency&nbsp;Spark Foundry and OMD.&nbsp;

Starbucks ready-to-drink beverages are available nationwide where groceries are sold, at gas stations and local convenience stores, and <a href="https://www.amazon.com/stores/Starbucks/Starbucks/page/143D9FD3-734D-482D-9BD4-20C7E5CD862D" target="_blank" rel="noreferrer noopener">online</a>. You can find the newest Starbucks® RTD products <a href="https://stories.starbucks.com/press/2022/new-starbucks-baya-energy-launches-in-grocery-stores-nationwide/" target="_blank" rel="noreferrer noopener">here</a>.&nbsp;

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About The North American Coffee Partnership (NACP): NACP is a joint venture between Starbucks and PepsiCo, established in 1994 to bring premium, high-quality ready-to-drink beverages to customers across the U.S.

*All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 1220 adults. Fieldwork was undertaken between 5th - 6th April 2022. The survey was carried out online. The figures have been weighted and are representative of all US adults (aged 18+). &nbsp;

** No purchase necessary. Void where prohibited. The Starbucks Coffee Break-away Sweepstakes is sponsored by Starbucks Corporation. Open to legal residents of the 50 US &amp; DC, 18 &amp; older. Begins 9 a.m. ET on 6/13/22 and ends 11:59 p.m. ET on 6/27/22. For Official Rules, prize descriptions, how to enter, odds, and complete details, visit coffeebreak-away.com.

The Starbucks Coffee Break-away is all about tuning out distractions and tuning into each other, with Starbucks ready-to-drink coffees.

Starbucks and Ashley Park launch The Starbucks Coffee Break-away - Starbucks Stories

Stories to inspire and nurture the human spirit

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Starbucks and Ashley Park launch The Starbucks Coffee Break-away

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The two companies plan to offer popular Starbucks Ready-to-Drink coffee beverages to reach consumers across the regions

Seattle – Starbucks Corporation (NASDAQ: SBUX) and Nestlé today announced a new collaboration to bring Starbucks Ready-to-Drink (RTD) coffee beverages to select markets across Southeast Asia, Oceania and Latin America. The companies will work to quickly bring these coffee beverages to consumers as of 2022.

“We continue to strengthen our partnerships to extend the reach of the Starbucks brand globally. With its historical local footprint and exceptional execution capabilities, Nestlé is an ideal partner to help us develop and offer tailored Starbucks coffee beverages in these regions,” said Michael Conway, group president International and Channel Development, Starbucks. “Our partnership has proven highly successful for both companies, and we are confident that this new collaboration will help us meet our customers’ evolving needs.”

“Our partnership with Starbucks has confirmed Nestlé’s leading position in the global coffee business,” said David Rennie, Head of Nestlé Coffee Brands. The 2020 sales of Starbucks products reached CHF 2.7 billion, a double-digit organic growth compared to 2019. “With our expansion plans into RTD coffee, Nestlé will continue to build on its global leadership in coffee and will benefit from new growth opportunities in a segment that is developing rapidly and attracting new and younger consumers.”

Nestlé and Starbucks will initially focus on the most popular RTD products, such as Starbucks® Frappuccino® and Starbucks Doubleshot®, and will continue to develop a strong innovation pipeline. The products will be rolled out across a variety of channels, including online platforms. Starbucks RTD coffee products are made with 100% of the finest arabica beans sourced from the world’s premier coffee growing regions.

The new collaboration builds on a successful three-year partnership through the global coffee alliance, which expanded the reach of Starbucks branded coffee and tea products across 79 markets outside Starbucks retail stores.

Since forming the global coffee alliance in 2018, Nestlé and Starbucks have brought to market a wide range of premium products at a fast pace – including whole bean, roast and ground as well as Starbucks capsules for Nespresso and Nescafé Dolce Gusto proprietary technologies. Nestlé and Starbucks will continue to work together closely to develop new, innovative products and go-to-market strategies that will amplify the reach and expand the unique experience of the Starbucks brand globally.

About Starbucks

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with nearly 33,000 stores worldwide, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at <a href="https://stories.starbucks.com/">https://stories.starbucks.com/</a> or <a href="http://www.starbucks.com">www.starbucks.com</a>.

About Nestlé

Nestlé is the world’s largest food and beverage company. It is present in&nbsp;186&nbsp;countries around the world, and its&nbsp;273,000&nbsp;employees are committed to Nestlé’s purpose of&nbsp;unlocking the power of food to enhance quality of life for everyone, today and for generations to come. Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives. Its more than 2,000 brands range from global icons like&nbsp;Nescafé&nbsp;or&nbsp;Nespresso to local favorites like&nbsp;Ninho*. Company performance is driven by its Nutrition, Health and Wellness strategy. Nestlé is based in the Swiss town of Vevey where it was founded more than 150 years ago.&nbsp;

Forward-Looking Statements Certain statements contained in this press release are “forward-looking” statements within the meaning of the applicable securities laws and regulations. Generally, these statements can be identified by the use of words such as “believe,” “continue,” “could,” “expect,” “may,” “predict,” “remain,” “should,” “will,” “would,” and similar expressions intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. These statements include statements relating to the expected timing and nature of future product offerings and the potential growth of the RTD business. These forward-looking statements do not represent historical data, are based on currently available operating, financial and competitive information and are subject to a number of significant risks and uncertainties. Actual future results and trends may differ materially depending on a variety of factors, including the risks detailed in the company filings with the Securities and Exchange Commission, including the “Risk Factors” sections of Starbucks Annual Report on Form&nbsp;10-K&nbsp;for the fiscal year ended September&nbsp;27, 2020. The company assumes no obligation to update any of these forward-looking statements.

The two companies plan to offer popular Starbucks Ready-to-Drink coffee beverages to reach consumers across the regions.

Starbucks and Nestlé to Bring Ready-to-Drink Coffee Beverages to Southeast Asia, Oceania and Latin America

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Chance has three Grammy Awards, a new concert film, “Magnificent Coloring World”, and is now partnering with Starbucks for the Made Ready campaign, inspired by Starbucks ready to drink coffees.

CHICAGO – It’s almost like his fingers can’t help it. On a recent May afternoon, whenever Chance the Rapper has a pause in his busy schedule, he reaches over to the nearest sample machine and starts tapping out a new beat. The staccato sound soars all the way up to the high ceilings, wraps around the room and flows right through anyone who is nearby.

It’s a hot day, just on the brink of summer, and he’s sitting in the living room of the House of Kicks, the spacious home outside Chicago where he creates music and films many of his Instagram videos and other projects. At 28, he’s already won three Grammys, but he’s still always reaching for whatever is next, whether it’s music, hosting “Saturday Night Live” (twice!), acting in a movie, making his own full-length concert film or inspiring the next generation through his nonprofit SocialWorks.

“I feel like I’ve always been ready for the moment and made for the situations that I’ve been in,” he said. “I think being made ready is an understanding of who you are and knowing that whatever you are going up against that day, you will prevail.”

Being on the precipice of promise and ready to seize opportunities is a theme that comes up often in his work. His song “Blessings,” from the Grammy-winning 2016 mixtape “Coloring Book,” features the lines, “Are you ready for your blessings? Are you ready for your miracle?”

The <a rel="noreferrer noopener" href="https://www.youtube.com/watch?v=JbPb4f_-XyI" target="_blank">newly released trailer</a> for his full-length concert film “Magnificent Coloring World,” which will be in AMC Theaters this summer, begins with the question, “Are you ready?”.

Now, Chance is teaming up with Starbucks for the Made Ready campaign, inspired by Starbucks ready to drink bottled and canned coffees. On June 28, Chance will drop his <a rel="noreferrer noopener" href="http://sbux.co/MadeReady" target="_blank">#MadeReadyDuet TikTok challenge</a>, inviting customers to duet with him and share their “Made Ready moment” – showing how they are ready for whatever is in front of them. Three winners will receive a personalized shout-out from Chance and a bottomless mini-fridge* with a one-year supply of Starbucks bottled and canned coffees. One grand prize winner will also win a live one-on-one video moment with Chance where he’ll hype them up for their next big moment.

“I wanted to partner with Starbucks because I’m made ready, and I’m always proud of what I have going on and what I’m going into,” he said.

Making his own destiny&nbsp;

Chance, who was born Chancelor Johnathan Bennett, grew up listening to Michael Jackson on cassette tapes (in elementary school he won a Michael Jackson dance contest) and the gospel and R&amp;B music his parents played at their house in West Chatham on Chicago’s South Side. <a href="https://www.instagram.com/p/CJMorWngYZe/">An early home movie</a> shows a glimpse of the performer he’d become as he and his little brother Taylor, now also a rapper himself, dance in their pajamas together to the song “White Christmas”.

Their mom, Lisa Bennett, worked for the Illinois Attorney General as the director of outreach. Their dad, Ken Bennett, worked as a state director to Barack Obama when he was a Chicago senator, and also worked for him in the White House as a special assistant during his first term as president. At a White House reception, President Obama told Chance, “You are both fearless and compassionate if you remain this way, there is absolutely nothing you cannot do.”

On it, among other things, he pays homage to his hometown and his family. “Let’s land in the land where the Famo stay; grind all day ‘til the fam OK; it still warm my heart to hear my grandma pray.”

He credits his dad with being one of his biggest inspirations to be ready for whatever life has to offer – and to do his best, no matter what.

“I feel like since I was able to watch him and his work ethic, attention to detail and his pride in a job completed and done to the fullest extent, it shaped a lot of how I view things that I work on – whether it’s something as important as getting the arrangements together and set design for a big performance or award show, or sweeping the floor or cleaning up after yourself,” said Chance. “Having pride in my work is something I learned early on from my pops.”

Part of that pride is being true to himself and his vision for his art. Since the beginning, Chance has always turned down offers from labels so he could be an independent artist. He released his early mixtapes for free to anyone who wanted to listen.

He followed up “10 Day” with “Acid Rap,” and then, in 2017, “Coloring Book.” It won three Grammy Awards, including Best Rap Album of the year, giving it the distinction of making it the first streaming-only album to win a Grammy.&nbsp;

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Through all his success, except for a short stint in Los Angeles, he’s remained firmly anchored in Chicago, where he came up. It’s where he sometimes gives surprise pop up concerts (he performed at the <a href="https://stories.starbucks.com/stories/2019/starbucks-2019-the-year-in-pictures/">VIP opening night for the Starbucks Reserve Roastery</a> in 2019); it’s where his family and many friends are and, five years ago, it’s where he opened his nonprofit. It was time to give back, he said.

Paying it forward&nbsp;in memory of a mentor

In 2016, he and two of his best friends founded <a href="https://www.socialworkschi.org/">SocialWorks,</a> which focuses on youth education, civic engagement, mental health and supporting those who are unsheltered.

“It’s really just a good way to stay in the city and know what’s going on and who needs help,” he said. “We focus on the youth because that’s the natural progression of things.”

SocialWorks has raised over $10 million in its efforts to empower youth. Most notably, raising $5.1 million to support in-school art and literature programs at Chicago Public Schools and a $1 million investment into mental health care and access. The organization also collected more than 142,000 coats, blankets, and warming items to support those experiencing homelessness.

In 2017, Chance was featured on a limited-edition Starbucks gift card that benefited SocialWorks.

One cornerstone of SocialWorks is the <a rel="noreferrer noopener" href="https://www.socialworkschi.org/initiatives/openmike/" target="_blank">OpenMike program</a>, which has gone virtual during the pandemic. During OpenMike, kids perform their own music and can sometimes meet artists like Chance and others advanced in their careers.

After all, it was how Chance himself came up. Mike Hawkins, widely known by Chance and others as Brother Mike, hosted open mics at <a rel="noreferrer noopener" href="https://www.chipublib.org/hwlc-youmedia/" target="_blank">Harold Washington Library Center’s YouMedia</a> Center, where a young Chance performed. Brother Mike died in 2014, after helping provide a launching pad for countless Chicago rappers, artists and activists. Chance wants to help give the same opportunities to others.

“The reason why I even started working on SocialWorks was to start an open mic. I came up through an open mic with a mentor named Brother Mike who really shaped my worldview and, if it wasn't for that mentorship, I wouldn't do what I do. I think it makes sense to go the kids because (as the next generation), they can help more people.”

These days, Chance is also focused on his own kids at home. He and his wife, Kirsten Corley Bennett, have two daughters, Kensli, age 5, and Marli, 1. He thinks of the way his parents raised him and tries to instill the same principles in his girls.

“Be honorable. Be truthful. Be willing to help people and willing to admit when you’re wrong,” he said. “Those things I think are embedded in my character.”

A different kind of live&nbsp;concert

According to the Concert Archives website, Chance performed around 850 concerts around the globe between 2012 and March of 2020 when the world abruptly ground to a halt. As venues closed during the pandemic and people hunkered down at home, Chance channeled his energy in a new direction, making his first ever concert film, “Magnificent Coloring World,” based on footage shot during his “Coloring Book” tour four years ago.

On May 2, he teased it by tweeting, “If I made a movie would u go see it in theatres?”

The film, which will be released later this summer, marks the first time an <a rel="noreferrer noopener" href="https://www.amctheatres.com/movies/chance-the-rapper-s-magnificent-coloring-world-66505" target="_blank">individual recording artist and AMC have partnered</a> to distribute a movie, according to the Chicago Tribune.

“It’s a huge deal to have a feature film be released in theaters, especially at a time when I haven’t been able to get the theatrical experience for a year. No one has,” he said. “I’m learning different parts of film and anticipating becoming a director. So you have to learn all departments, how to dress a set, how to light a set, how to frame things up and editing.”

It’s a way for him to stretch and try new things. And he said he hopes that his partnership with Starbucks and the Made Ready campaign will fuel others to express their own creativity.

“I want to hopefully inspire people and remind them that there's an appreciation for what they're doing just by continuing to grow&nbsp; – just by being willing to get ready.”

He edited the trailer of the “Magnificent Coloring World” himself, something he’s particularly proud of. “It leaves the mystery there a little bit, right?” he said, smiling.

The opening scene shows him standing on stage before it then cuts to a packed audience, cheering, just as things were before the pandemic. Just as he imagines they will be again soon.&nbsp;

The music swells and the refrain begins: “Are you ready?"

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*One (1) Sponsor-selected mini-fridge and one (1) year of Starbucks® single-serve ready-to-drink products (awarded as $108 worth of products each month for 12 months).&nbsp; The entities&nbsp;and&nbsp;individuals mentioned, other than Chance the Rapper, have no affiliation with the campaign.&nbsp;

Chance the Rapper sits at a keyboard with a case of Starbucks Ready-to-Drink beverages next to him

Chance has three Grammy Awards, a new concert film, and is now partnering with Starbucks for the Made Ready campaign.

Made Ready: Chance the Rapper on his latest project, paying it forward and Starbucks

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Chance has three Grammy Awards, a new concert film, “Magnificent Coloring World”, and is now partnering with Starbucks for the Made Ready campaign, inspired by Starbucks ready to drink coffees.

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Starbucks announced&nbsp;the&nbsp;launch of the new&nbsp;Ready-to-Drink&nbsp;(RTD)&nbsp;Nitro Cold Brew, conveniently available in cans at grocery retailers&nbsp;and select Starbucks locations&nbsp;nationwide. This is the latest product line to join the ranks of successful innovations developed since Starbucks and PepsiCo formed the North American Coffee Partnership (NACP) in 1994, which includes Bottled Cold Brew, Starbucks Tripleshot® beverages, Multi-Serve Iced Coffee and more.

Starbucks&nbsp;RTD&nbsp;Nitro Cold Brew is available in three velvety smooth flavors:&nbsp;Black,&nbsp;Dark Caramel&nbsp;and&nbsp;Vanilla Sweet Cream. Infused with nitrogen as soon as you open the can,&nbsp;Starbucks&nbsp;RTD&nbsp;Nitro Cold Brew delivers&nbsp;the&nbsp;rush of&nbsp;microbubbles that deliver the delicious, velvety smooth taste&nbsp;Cold Brew fans know and love&nbsp;– now on-the-go.&nbsp;

New Nitro Cold Brew Black&nbsp;

An infusion of cold brew coffee with nitrogen that leaves you with a&nbsp;unique velvety smooth taste. 

New Nitro Cold Brew Dark Caramel&nbsp;

A touch of dark caramel flavor and sweetness that perfectly complements the super-smooth black coffee.&nbsp;

New Nitro Cold Brew Vanilla Sweet Cream&nbsp;&nbsp;

Accented&nbsp;with vanilla flavored sweet cream for a&nbsp;super-smooth&nbsp;luscious taste.&nbsp;

Starbucks Expands Ready-to-Drink Portfolio - Starbucks Stories

Starbucks Expands Ready-to-Drink Portfolio

Starbucks RTD Nitro Cold Brew is available in three flavors: Black, Dark Caramel and Vanilla Sweet Cream.

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