The iconic Pumpkin Spice Latte (PSL) <a href="https://stories.starbucks.com/stories/2023/psl-turns-20-the-story-behind-starbucks-pumpkin-spice-latte/">turns 20 this year</a>! Since its first debut in stores on October 10, 2003, the beloved beverage has sparked a love for all things fall and pumpkin spice. Over the last two decades, PSL has become a cultural phenomenon, so much so that Merriam-Webster officially added pumpkin spice to the dictionary last year. Here are all the ways Starbucks customers can celebrate the milestone birthday.&nbsp;

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KidSuper + Starbucks Team PSL Limited-Edition Varsity Jacket&nbsp;

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To kick off the birthday festivities, Starbucks has teamed up with KidSuper Studios to drop a <a href="https://stories.starbucks.com/stories/2023/starbucks-and-kidsuper-create-limited-edition-varsity-jacket-for-psls-20th-birthday/">limited-edition Team PSL Varsity Jacket</a>. Colm Dillane, founder of KidSuper Studios, has woven in customer love for PSL throughout the jacket with his signature handwritten artwork and bright, bold designs. The jacket is a true celebration of PSL fandom, featuring top expressions of fan love, and will be available to pre-order at <a href="http://www.KidSuper.com/TeamPSL">KidSuper.com/TeamPSL</a> beginning at 8 a.m. PT/11 a.m. ET on Tuesday, October 10, while supplies last.

HBD PSL Temporary Tattoos&nbsp;&nbsp;

On October 10, customers who purchase a Pumpkin Spice Latte (hot, iced or blended) at Starbucks stores, including Starbucks Reserve locations, in the U.S. and Canada will receive a sheet of temporary tattoos as a gift with purchase, while supplies last.&nbsp;

Musical Throwback to 2003 &nbsp;

Starbucks stores will play a curated playlist of 2003’s most popular hits, transporting customers to the year PSL was introduced. Customers celebrating on the go can throw it back to 2003 by listening to the 2003 <a href="https://open.spotify.com/playlist/4h98HoDUNeTLIRoKbPMBIR?si=9c9e0faf77f6430a&amp;nd=1">playlist</a> available on Starbucks Spotify profile.&nbsp;

Starbucks Odyssey PSL Celebration&nbsp;

From October 10-31, members of the <a href="https://stories.starbucks.com/stories/2022/the-starbucks-odyssey-begins/" target="_blank" rel="noreferrer noopener">Starbucks Odyssey</a> community who own at least one Stamp are invited to attend the PSL Celebration, Starbucks first-ever party in the virtual world. Powered by Katmai, the PSL Celebration allows members to explore a 3-D “fallified village,” play games and interact with other Starbucks Odyssey members. Attending the PSL Celebration also helps to unlock the “20 Years of PSL” Journey Stamp available to Odyssey members beginning October 10. For Odyssey members who purchased one of the four PSL Stamps from the open edition collection that launched on October 5, the design of the Stamps — Steamed, Whipped, Iced and Spiced – will be revealed on October 10. To sign up for the Starbucks Odyssey waitlist, please visit <a href="https://waitlist.starbucks.com/#/landing" target="_blank" rel="noreferrer noopener">waitlist.starbucks.com</a>.&nbsp;

Customers can also surprise fellow pumpkin spice lovers with a Starbucks eGift featuring a brand-new PSL birthday design, available through November 1 on <a href="https://www.starbucks.com/gift" target="_blank" rel="noreferrer noopener">Starbucks.com</a> and the <a href="https://www.starbucks.com/rewards/mobile-apps" target="_blank" rel="noreferrer noopener">Starbucks app</a>. Choose any dollar value you want to give, add a personal message, enter an email address, and hit send.&nbsp;&nbsp;

Listen to PSL’s Origin Story&nbsp;

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It’s hard to believe that before the PSL was introduced in 2003, the only place to find pumpkin spice was in the grocery aisle. Learn about PSL’s surprising journey from the Liquid Lab (beverage development lab at Starbucks headquarters) to a global phenomenon with this special pumpkin-themed podcast from Starbucks. You’ll hear from PSL’s creator Peter Dukes, travel to a farm where they grow pumpkins destined for PSLs and learn what PSL means to some of fall’s biggest fans.&nbsp;

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Since its first debut in stores on October 10, 2003, the beloved beverage has sparked a love for all things fall and pumpkin spice.

Starbucks Celebrates PSL’s 20th Birthday on Oct. 10

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Also returning are customer favorites Pumpkin Cream Cold Brew and Apple Crisp Macchiato – now made with oatmilk

The first sip of a Starbucks Pumpkin Spice Latte or Pumpkin Cream Cold Brew cues the unofficial start of the fall season for many customers, and Starbucks is celebrating its return alongside a full menu of fall favorites.

Starting Tuesday, Aug. 30, the iconic Starbucks <a href="https://www.starbucks.com/menu/product/418/hot?parent=%2Fdrinks%2Fhot-coffees%2Flattes" target="_blank" rel="noreferrer noopener">Pumpkin Spice Latte (PSL)</a>, is back for its 19th year. The handcrafted beverage combines Starbucks® Signature Espresso and steamed milk with flavors of cinnamon, nutmeg and clove to complement the real pumpkin in the sauce. Topped with whipped cream and pumpkin pie spices, PSL is available hot, iced or blended at U.S. stores throughout the season while supplies last.

Also available for a limited time is the <a href="https://www.starbucks.com/menu/product/2123113/iced?parent=%2Fdrinks%2Fcold-coffees%2Fcold-brews" target="_blank" rel="noreferrer noopener">Pumpkin Cream Cold Brew</a>, which returns to the menu for a fourth year. Crafted with Starbucks® Cold Brew sweetened with vanilla syrup, the fan-favorite fall sip is topped with pumpkin cream cold foam and a dusting of pumpkin spice.

First introduced to the fall menu last year, the Apple Crisp Macchiato returns with a twist – now made with creamy oatmilk and Starbucks® Blonde Espresso as the standard recipe. Inspired by the flavors of the warm and gooey apple crisp paired with a cup of coffee, the <a href="https://www.starbucks.com/menu/product/2123563/hot?parent=%2Fdrinks%2Fhot-coffees%2Fmacchiatos" target="_blank" rel="noreferrer noopener">Apple Crisp Oatmilk Macchiato </a>combines layered flavors of apple, cinnamon, and brown sugar with a spiced apple drizzle.

“Crafting the Apple Crisp Oatmilk Macchiato with Starbucks® Blonde Espresso gives the beverage a soft and smooth foundation that ties all the flavors together,” said Harvey Rojas Mora, Starbucks beverage developer. “The oatmilk adds a creaminess and brings forward the oat flavors of a traditional apple crisp topping.”

The Apple Crisp Oatmilk Macchiato is available hot, iced and blended at U.S. Starbucks stores throughout the season while supplies last.

Pumpkin is back in the bakery case with the <a href="https://www.starbucks.com/menu/product/873068622/single?parent=%2Ffood%2Fbakery%2Fmuffins-and-breads" target="_blank" rel="noreferrer noopener">Pumpkin Cream Cheese Muffin</a> and <a href="https://www.starbucks.com/menu/product/873068623/single?parent=%2Ffood%2Fbakery%2Fscones" target="_blank" rel="noreferrer noopener">Pumpkin Scone</a>, both available for a limited time, as well as the customer-favorite <a href="https://www.starbucks.com/menu/product/1255/single?parent=%2Ffood%2Fbakery%2Fmuffins-and-breads" target="_blank" rel="noreferrer noopener">Pumpkin Loaf</a>, which is available year-round.

Customers can also enjoy the new <a href="https://www.starbucks.com/menu/featured/" target="_blank" rel="noreferrer noopener">Owl Cake Pop</a>, which combines vanilla cake and buttercream, dipped in purple chocolaty icing and finished with an owl design. Available for a limited time while supplies last.

For the first time in 10 years, Starbucks is debuting new designs on its whole bean coffee packages. Inspired by the people and stories associated with each blend, the new designs tell the unique story about the coffee’s origin and flavor profile. Learn more about the <a href="https://stories.starbucks.com/stories/2022/introducing-the-next-generation-of-starbucks-coffee-art/">Starbucks designers’ inspiration behind the new packaging. </a>

In addition to new packaging debuting in Starbucks stores, ​Starbucks packaged coffee sold in the grocery aisle also&nbsp;<a href="https://athome.starbucks.com/guide-new-starbucks-coffee-packaging">refreshed its look earlier this year</a>. From the artwork and color scheme to the smaller details in between, each aspect of the design was thoughtfully chosen to help shoppers find the perfect coffee for brewing at home.

The fall festivities continue! Starbucks fans can celebrate the season and share their love of all things fall with the Pumpkin Portal to Fall, a fun game that tests customers’ knowledge of emojis, pop culture and Starbucks, revealing just how much of a fall expert they really are. Customers can take the quiz at <a href="http://www.starbuckspumpkinportal.com" target="_blank" rel="noreferrer noopener">www.starbuckspumpkinportal.com</a> and share their results on Facebook, Instagram and Twitter.

Starbucks is debuting a new selection of colorful drinkware that brings <a href="https://stories.starbucks.com/press/2022/new-starbucks-merchandise-to-inspire-all-the-fall-feels/">all the fall feels.</a> With hot cups, cold cups, water bottles and more to choose from, customers can find the perfect drinkware to add some festive fall vibes to their daily coffee. New fall merchandise, all under $30, is beginning to roll out at participating Starbucks stores in the U.S. on Tuesday, Aug. 30 for a limited time, while supplies last. Don’t forget, Starbucks® Rewards members who bring a clean, personal reusable cup into participating cafés will earn 25 Stars in addition to 10 cents off their beverage.* &nbsp;

Starbucks Guatemala Casi Cielo® returns

Back for its 18th year, <a href="https://www.starbucks.com/menu/product/4/whole-bean">Starbucks Guatemala Casi Cielo</a>®, a partner (barista) favorite, this heavenly whole bean coffee is sourced exclusively from Guatemala’s high-altitude, volcanic Antigua region. This batch of Guatemala Casi Cielo® represents Starbucks finest expression of one of its most beloved coffee origins. This medium roast coffee features floral aromas, lemon and cocoa nib notes to create a smooth bright cup.

Also available at select Starbucks stores and Starbucks Reserve® locations, such as the Starbucks Reserve Roasteries, are two Starbucks Reserve® coffees, hand-selected seasonally from family farms and pioneering cooperatives, roasted daily at our Starbucks Reserve Roasteries.

New <a href="https://www.starbucks.com/menu/at-home-coffee/whole-bean" target="_blank" rel="noreferrer noopener">Starbucks Reserve® Sun-Dried Zambia Ngoli Estate</a>&nbsp;features a sparkling lemon acidity and notes of peach and ginger, produced by the Ngoli Estate in the remote Mafinga Hills.

<a href="https://www.starbucks.com/menu/product/2121562/whole-bean" target="_blank" rel="noreferrer noopener">Starbucks Reserve® Vietnam Da Lat</a> features bittersweet chocolate accented with notes of dried orange peel and cedar and a caramel sweetness, anchored by the city of Da Lat (nicknamed “The City of Eternal Spring”) in Vietnam’s Lam Dong Province.

Customers can sip on the flavors of fall at home with new and returning Starbucks® coffee and creamers available where groceries are sold. New this year is the canned Starbucks® Nitro Cold Brew Pumpkin Cream and Starbucks® Salted Caramel Mocha Flavored Roast and Ground Coffee. Read about the full lineup, available now on grocery store shelves for a limited time, <a href="https://stories.starbucks.com/press/2022/starbucks-fall-favorites-return-to-grocery-stores-nationwide/">here</a>.

To learn more about Starbucks® fall food and beverage menu items, visit <a href="https://www.starbucks.com/menu/featured" target="_blank" rel="noreferrer noopener">starbucks.com/menu/featured</a>.

*Customers can earn 25 Stars up to three times per day for bringing a clean, personal reusable cup into participating cafés.

Fall beverages cold and hot on an orange and yellow background including food

Also returning are customer favorites Pumpkin Cream Cold Brew and Apple Crisp Macchiato – now made with Oatmilk.

Starbucks Pumpkin Spice Latte Returns on Aug. 30

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The fall menu is now available at Starbucks stores across the U.S. and Canada, featuring returning fan-favorites like the perfect pumpkin beverage pair Pumpkin Spice Latte and Pumpkin Cream Cold Brew, alongside Salted Caramel Mocha and Salted Caramel Mocha Frappuccino® blended beverage plus fall bakery items Pumpkin Scone and Pumpkin Cream Cheese Muffin. Customers have various options to order and pickup their favorite fall drinks, including ordering at the drive-thru or ordering and paying ahead through the Starbucks® app. Those looking for their favorites without leaving home can place an order for delivery through <a href="https://delivery.starbucks.com/">Starbucks® Delivers</a> via Uber Eats. (Check the Uber Eats app for availability and restrictions).

Starting September 15, Starbucks® Rewards members can make the most of fall with <a href="https://stories.starbucks.com/press/2020/starbucks-to-update-loyalty-program-and-app-this-fall-to-offer-more-ways-to-pay-and-earn-stars/">more ways to pay and to earn Stars</a> through the Starbucks® app and in the store.

For more ways to experience fall with Starbucks, try out all of your favorite <a href="https://stories.starbucks.com/press/2020/pumpkin-spice-and-new-fall-at-home-products-now-available-at-us-grocery-stores/">seasonal flavors at home</a> with pumpkin spice-flavored ground, packaged, and ready-to-drink products, available online and where groceries are sold nationwide. Also available in stores is returning fall favorite Guatemala Casi Cielo®, now fully <a href="https://stories.starbucks.com/stories/2020/new-starbucks-traceability-tool-explores-bean-to-cup-journey/">digitally traceable</a> via the new Starbucks Digital Traceability web tool (<a href="https://traceability.starbucks.com/#/">traceability.starbucks.com</a>) along with all whole bean packages coffees available in U.S. Starbucks stores.

And to fall into the season no matter the weather or where you are, check out Starbucks 1-833-GET-FALL hotline, inspired by our customers’ love for the sounds and flavors of the season.

The fall menu is now available at Starbucks stores across the U.S. and Canada, featuring returning fan-favorites like the perfect pumpkin beverage pair Pumpkin Spice Latte and Pumpkin Cream Cold Brew, alongside Salted Caramel Mocha.

Starbucks fall favorites return to menus in US & Canada

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New Pumpkin Cream Cold Brew joins PSL and other fall favorites in Starbucks stores in the United States and Canada starting Aug. 27.

Falling leaves aside – the return of Pumpkin Spice Latte (PSL) represents the true start of the autumn for many customers. And this year, Starbucks has declared August 27 as the first day of fall with the return of the fan-favorite PSL and the new Pumpkin Cream Cold Brew, both made with real pumpkin.

Since PSL first made its <a href="https://stories.starbucks.com/stories/2014/starbucks-first-pumpkin-spice-latte/">debut in 2003</a>, more than 424 million Pumpkin Spice Lattes have been served in the United States. It’s become a cultural phenomenon, embraced by the “beleafers” of the <a href="https://na01.safelinks.protection.outlook.com/?url=http%3A%2F%2Ffacebook.com%2Fgroups%2FLeafRakersSociety&amp;data=02%7C01%7CSarah.Baum%40edelman.com%7C6c6f1f2b07c54e5bf82108d5fd35a24d%7Cb824bfb3918e43c2bb1cdcc1ba40a82b%7C0%7C0%7C636693329158934927&amp;sdata=Gf2437n%2FGicXvsZnIj1vdonRQ%2FhK%2B84l7jRRXWLQXFg%3D&amp;reserved=0">Leaf Rakers Society</a>, an online group of fall fanatics to celebrate their favorite season. The group of more than 30,000 has been in a high state of anticipation for the flavors of fall in stores and <a href="https://stories.starbucks.com/press/2019/new-starbucks-pumpkin-spice-creamer-coming-to-u-s-grocery-stores/">at home</a>, posting an average of 330 times per day over the past month.

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Following in the footsteps of this iconic fall beverage, Pumpkin Cream Cold Brew is the first new pumpkin coffee beverage to join the Starbucks menu in 16 years and a testament to Starbucks customers’ love of cold coffee (50 percent of beverage orders are cold beverages, up from 37 percent in 2013). After trying 10 variations of the beverage, the Starbucks R&amp;D team settled on a recipe that starts with <a href="https://www.starbucks.com/menu/drinks/brewed-coffee/cold-brew-coffee">Starbucks Cold Brew</a> and vanilla, topped with pumpkin cream cold foam and a dusting of pumpkin spice topping.

“With customer excitement for PSL sweeping the nation each fall, we wanted to create a new beverage that combines two of our customers’ favorite things, pumpkin spices and cold brew,” said Matthew Thornton from Starbucks beverage R&amp;D team. “With each sip of Pumpkin Cream Cold Brew, you’ll enjoy the familiar, creamy, flavor of pumpkin spice followed by a refreshing taste of cold brew, for a cool beverage that will have you wishing it was fall all year long.”

PSL and Pumpkin Cream Cold Brew will be available in Starbucks stores in the United States and Canada for a limited time, along with other returning fall favorites starting tomorrow, August 27.

Starbucks declares August 27 the first day of Fall

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Starbucks declares the first day of fall with return of PSL - Starbucks Stories

Starbucks declares the first day of fall with return of PSL

Beloved fall beverages are available in Starbucks stores in the United States and Canada, along with other returning fall favorites starting Aug. 27.

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Starbucks declares the first day of fall with return of PSL and new Pumpkin Cream Cold Brew

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Pumpkin Spice Latte

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