TORONTO, August 26, 2015 – After tens of thousands of customer comments, Tweets and barista requests, one thing is clear: Canadian Starbucks customers are thirsty for additional options for dairy alternatives. Beginning Tuesday, September 8, Starbucks customers in Canada can customize their beverages with Starbucks® Single Origin Sumatra Coconut Milk in company-operated and licensed store locations coast-to-coast.
After careful research and development, Starbucks product innovators developed a rich, creamy coconut milk that complements Starbucks® hot, iced and Frappuccino® blended beverages. First launched in U.S. Starbucks locations in February 2015, Starbucks® Single Origin Sumatra Coconut Milk is certified vegan and made from single-origin coconuts from the tropical Indonesian island of Sumatra. With the addition of Coconut Milk, customers have numerous options including soy milk, 2%, non-fat, whole milk, half-and-half and in some areas lactose-free milk, adding to the more than 170,000 ways to customize Starbucks® beverages in stores.
“We love to innovate and co-create with our partners and customers,” said Kevin Reid, director of Food and Beverage at Starbucks Canada. “Our customers told us they want to be able to customize their Starbucks® beverages with alternatives to dairy and soy milk – in fact it is the second-most popular request of all time on MyStarbucksIdea.com.”
My Starbucks Idea™ was launched in 2008 as a way to engage with customers around the world and learn from them. This dynamic community of ideas has brought a number of innovations to the marketplace, including most recently the Mini Frappuccino® blended beverage, Caffeine-Free Oprah Chai Herbal Blend and Starbucks® Cold Brew. Through this forum, customers may submit ideas, vote and rank them, and lobby for their suggestions. Visit MyStarbucksIdea.com or www.Starbucks.ca for more information.