New Starbucks Card Features Braille Lettering, Extends the Starbucks Experience

September 26, 2011 • 1 min read

WHAT: Extending the Starbucks Experience to our customers, recognizing and responding to their unique preferences and needs, Starbucks introduces a card featuring the word "Starbucks" in Braille. The Card is now available in participating Starbucks stores in the U.S. and Canada for a limited time and online at StarbucksStore.com while supplies last.

Starbucks has taken a number of steps to make stores more accessible and welcoming to customers. From store design to retail training to world-class customer service, Starbucks seek to provide partners (employees), customers and the communities with the best possible Starbucks Experience. In the U.S., large print Braille menus have been available upon request at participating stores since 2008.

WHEN: Available now

WHERE: Participating Starbucks stores across the U.S. and Canada (while supplies last) and online at Starbucksstore.com.

ASSETS: Photography provided by Starbucks.

CONTACT:
Starbucks Coffee Company
Marianne Duong, 206-318-7100
[email protected]

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