Spring has sprung at Starbucks and customers can brighten their day with a variety of new seasonally inspired drinkware in eye-catching combinations of bright hues. From cold cups to tumblers, mugs and more, these spring must-haves are available at participating Starbucks stores in the U.S. for a limited time, while supplies last. As always, customers can bring any clean, reusable cup into Starbucks and receive a $.10 discount on their order. Plus, Starbucks Rewards members can also receive 25 bonus Stars in addition to the $.10 discount when they use a reusable cup*.

core/paragraph

Make every day feel like an afternoon in the park with this cold cup!Price: $19.95

Checkered Cold Cup (24 oz)

starbucks-blocks/product-recommend

Accompany any cup of coffee with shades of sunset for feelings of warmth with every sip.Price: $22.95

Pink and Orange Gradient Tumbler (12 oz)

Spring into the season with the newest Grid Cold Cup color combination.Price: $22.95

Green and Pink Grid Cold Cup (24 oz)

Enjoy a cold coffee or Starbucks Refreshers® beverage in a bright blue cold cup under a bright blue spring sky.Price: $19.95

Bluebell Soft Touch Cold Cup (24 oz)  

Stay hydrated in style with this multi-colored water bottle.Price: $24.95

Multi-color Glass Water Bottle (20 oz)

Start any spring morning off right with this citrus-inspired mug.Price: $14.95

Citrus Mug (14 oz)

Brighten up any morning with this pastel tumbler.Price: $19.95

Pastel Ombre Tumbler (12 oz)

Add a brilliant pop of green to the daily cup of coffee.Price: $22.95

Green Stainless Steel Tumbler (16 oz)  

Bloom like the brightest spring florals all season long.Price: $19.95

Petunia Tumbler (12 oz)

Pricing of drinkware varies by retailer; availability may vary based on store location. &nbsp;

*Valid at participating stores on in-store beverage purchases only (max 3x per day). To qualify for the reusable cup benefit, you must have made at least one Star earning transaction.

Lineup of colorful tumblers, cold cups and mugs on soft green background

Starbucks customers can brighten their day with a variety of new seasonally inspired drinkware in eye-catching combinations of bright hues.

Starbucks Adds a Pop of Color to Spring with New Drinkware

https://stories.starbucks.com/uploads/2023/03/SBX20230306-Spring-Merch-FeatureHorizontal.jpg

Stories to inspire and nurture the human spirit

Starbucks Stories

https://stories.starbucks.com/uploads/2019/01/Photo_TBD-320x411_1-1.jpg

Starbucks Corporation

https://stories.starbucks.com/press/2023/starbucks-adds-a-pop-of-color-to-spring-with-new-drinkware/

twitter:card

twitter:description

https://stories.starbucks.com/uploads/2023/03/SBX20230306-Spring-Merch-FeatureHorizontal-1024x498.jpg

twitter:image

twitter:title

Spring is in the air, and Starbucks is welcoming the season with the introduction of the new Cinnamon Caramel Cream Nitro Cold Brew, in stores starting Tuesday, March 7.&nbsp;&nbsp;

The new Cinnamon Caramel Cream Nitro Cold Brew offers flavors of cinnamon and caramel that are swirled into Starbucks Nitro Cold Brew then topped with cinnamon sweet cream cold foam and a dusting of cinnamon dolce topping. Starbucks Nitro Cold Brew is slow-steeped and infused with nitrogen when it’s poured, creating a velvety, smooth coffee that is topped with a gorgeous cascade of cold foam. Cinnamon Caramel Cream Nitro Cold Brew is joining Starbucks menu year-round, giving cold coffee fans a delicious new Nitro Cold Brew to enjoy all year long.&nbsp;

“Taking inspiration from salted caramels and gooey sticky buns, the new Cinnamon Caramel Cream Nitro Cold Brew is a lovely balance of decadent baking flavors with a delicate and creamy cold foam topping that seamlessly blends into the coffee with each sip,” said Erin Marinan, Starbucks beverage developer. “This velvety smooth Nitro Cold Brew provides customers with a fresh take on the fan-favorite caramel flavor.”

core/heading

core/image

Customers can also find a selection of <a href="https://stories.starbucks.com/press/2023/starbucks-adds-a-pop-of-color-to-spring-with-new-drinkware/">spring inspired drinkware</a> featuring eye-catching combinations of bright hues to add a pop of color to their favorite beverages this spring. As always, customers can bring any clean, reusable cup into Starbucks and receive a $.10 discount on their order. Plus, Starbucks Rewards members can also receive 25 bonus Stars in addition to the $.10 discount when they use a reusable cup*.&nbsp;

Seasonal Whole Bean Coffee&nbsp;

Celebrate Starbucks iconic dark roast with the return of the seasonal Starbucks® Anniversary Blend, returning to Starbucks stores for a limited time. This dark roast blend is sourced from Indonesia and features notes of cedary spice and black truffle. Starbucks®&nbsp;Anniversary Blend was created in 1996 to celebrate the company’s 25th anniversary and returns every year as a testament to the past and a celebration of the future.&nbsp;&nbsp;

Also available for a limited time at select Starbucks stores and Starbucks Reserve® locations are two single origin Starbucks Reserve coffees, hand-selected for the spring season and roasted at Starbucks Reserve Roasteries.&nbsp;&nbsp;

Starbucks Reserve Guatemala Lake Atitlán features notes of malted chocolate and apricot. Lake Atitlán is a coffee growing region surrounded by volcanoes, providing a unique microclimate perfect for growing coffee. Grown in mineral-rich soil on smallholder farms, this lot is bright and full-bodied, with exquisite flavors that bring the magic of the region to life.&nbsp;

Starbucks Reserve Ethiopia Yirgacheffe Chelelektu showcases a coffee from Ethiopia Yirgacheffe, the coffee-growing region that many believe coffee was first discovered more than a millennium ago. With deep respect for time-honored traditions, this coffee takes us back to the start and features notes of raspberry and honey.&nbsp;

Spring Down the Grocery Aisle&nbsp;&nbsp;

This spring there are several new and returning Starbucks packaged and ready-to-drink coffees, available where groceries are sold.&nbsp;&nbsp;

The sweet and nutty notes of toasted coconut complement rich chocolatey flavors in the distinctive seasonal blend that is Starbucks®&nbsp;Toasted Coconut Mocha. Iced or hot, discover the delights of the season with each enticing sip.&nbsp;

Celebrate the joy of spring with the wonderfully balanced and smooth Starbucks®&nbsp;Spring Day Blend. A unique blend of black coffee from Africa and Latin America, with notes of rich cocoa and lush dried fruits, this harmonious bloom of flavors is the perfect centerpiece for any springtime gathering.&nbsp;

Fans of Nitro Cold Brew can also take their favorite velvety smooth cold brew with them wherever they go, with Starbucks canned Nitro Cold Brew, available where groceries are sold.&nbsp; Infused with nitrogen, Starbucks canned Nitro Cold Brew features microbubbles that deliver the delicious, velvety smooth taste Nitro Cold Brew fans know and love, on-the-go. Available in five delicious flavors: Black Unsweetened, Splash of Sweet Cream, Dark Caramel, Vanilla Sweet Cream, and Dark Cocoa Sweet Cream.&nbsp;&nbsp;

The Starbucks® Daily&nbsp;

Infuse daily positivity into the season with a new daily ritual, The Starbucks®&nbsp;Daily. Powered by Hark Audio and exclusively hosted by Jad Abumrad, a pioneer and icon in the podcast community, The Starbucks®&nbsp;Daily shares brilliant podcast moments, highlighting stories of kindness, pop culture and many other topics to sip along with, spark curiosity and awaken a sense of awe. Starbucks Rewards members can find The Starbucks®&nbsp;Daily in the Starbucks app. &nbsp;

*Valid at participating stores on in-store beverage purchases only (max 3x per day). To qualify for the reusable cup benefit, you must have made at least one Star earning transaction.&nbsp;

Cup of Starbucks Cinnamon Caramel Cream Cold Brew surrounded by square caramel candies

Spring is in the air at Starbucks, with a new beverage, seasonal drinkware and specialty coffees.

Starbucks Springs into the Season with New Cinnamon Caramel Cream Nitro Cold Brew

https://stories.starbucks.com/uploads/2023/03/SBX20230306-Spring-Menu-FeatureHorizontal.jpg

https://stories.starbucks.com/press/2023/starbucks-springs-into-the-season-with-new-cinnamon-caramel-cream-nitro-cold-brew/

https://stories.starbucks.com/uploads/2023/03/SBX20230306-Spring-Menu-FeatureHorizontal-1024x498.jpg

In a season designed for fresh starts, spring is a time for rediscovery and change. This season, Starbucks will help refresh the at-home coffee break in partnership with style expert Tan France as part of the “Spring Coffee Break” campaign.

The campaign encourages coffee drinkers to take a well-deserved break starting with their morning coffee cup of spring coffee, including the new <a href="https://athome.starbucks.com/products/toasted-coconut-mocha-flavored-coffee-ground" target="_blank" rel="noreferrer noopener">Starbucks® Toasted Coconut Mocha flavored coffee</a> and <a href="https://athome.starbucks.com/products/spring-day-blend-ground" target="_blank" rel="noreferrer noopener">Starbucks® Spring Day Blend</a>. As part of the campaign, Tan is sharing tips and tricks to inspire daily coffee rituals at home and revive routines to make the Spring Coffee Break uniquely yours.

At-Home Glow Up: Re-energize your work and living space by making it suitable for you and your seasonal needs. Embrace natural light and a change of scenery and switch off from work when you leave your desk at the end of each day.

Refresh your Coffee Break: Rediscover the power of your coffee break. Whether you like to multi-task or take time away from the screen, turn up your favorite playlist and boost your mood along with your favorite cup of coffee.

Let the Season Inspire You: If you really want to shake things up this spring season, treat yourself and your coffee mug to something new and refreshing. <a href="https://athome.starbucks.com/?utm_campaign=CY22_AlwaysOnSearch&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_term=starbucks%20at%20home&amp;utm_matchtype=e&amp;gclid=CjwKCAiAl9efBhAkEiwA4TorioFw0AjMJctmbn0_jOuRI1QjOkmsvyPlg-M6INLzy23hQq_jGOHfFxoCXecQAvD_BwE&amp;gclsrc=aw.ds" target="_blank" rel="noreferrer noopener">Try the new Starbucks® Toasted Coconut Mocha flavored coffee and Starbucks® Spring Day Blend</a>. These seasonal varieties are crafted with 100% arabica coffee and are available for a limited time in Roast &amp; Ground packaged coffee and K-Cup® pods.

Werk Your Lewks: There are easy ways to embrace the YOU in your spring hybrid workstyle. Think: off-camera shorts, nap dresses, headbands, accessories and coffee sleeves.

Setting Boundaries: Setting boundaries isn’t always easy but knowing what you need, and asking for it, is so important. Doing so can help you carve out the time you need for self-care – from reading a great book to cooking a delicious meal. It all counts.

Make it Yours: The beauty of this time: it’s made to be yours. Make it work for you.

To learn more about the campaign, and for a chance to win a virtual coffee date with Tan France, visit the Starbucks® Spring Coffee Break website <a href="https://springcoffeebreak.com/index" target="_blank" rel="noreferrer noopener">here</a>, and to learn more about Starbucks® limited-edition spring coffees, visit <a href="https://athome.starbucks.com/" target="_blank" rel="noreferrer noopener">here</a>.

Tan France in bright green shirt with Starbucks spring coffee packages and spring flowers on countertop

Get set for a spring refresh with tips from Tan France and spring coffee offerings from Starbucks.

Starbucks Partners with Tan France for a Spring Coffee Break

https://stories.starbucks.com/uploads/2023/02/SBX20230228-Spring-Break-Tan-France-FeatureHorizontal.jpg

https://stories.starbucks.com/press/2023/starbucks-partners-with-tan-france-for-a-spring-coffee-break/

https://stories.starbucks.com/uploads/2023/02/SBX20230228-Spring-Break-Tan-France-FeatureHorizontal-1024x498.jpg

Customizing beverages is at the heart of the Starbucks Experience, and there are many ways for customers to put a new twist on their favorite beverage. This week, the home screen on the Starbucks app will feature a list of beverages with suggested customizations, or what Starbucks is calling the “Winter Feels Menu”. Whether customers are seeking a pick-me-up or comfort in a cup, this menu has a special beverage customization to match any mood customers are manifesting this season.

Check out these cool customizations* from Starbucks Winter Feels Menu: &nbsp;

Focus Mode: On – order a <a href="https://www.starbucks.com/menu/product/2121859/iced" target="_blank" rel="noreferrer noopener">Vanilla Sweet Cream Cold Brew</a> sub Brown Sugar Syrup &nbsp;

The combination of vanilla and molasses flavors and the refreshing chill of cold brew make this a delicious way to get in the zone. 

To substitute a syrup selection in the app: Select your favorite drink, click “customize” and click “add syrups” under the Flavors category. &nbsp;

Adventure-Going – try a <a href="https://www.starbucks.com/menu/product/420/iced" target="_blank" rel="noreferrer noopener">Iced White Chocolate Mocha</a> with Pistachio Cream Cold Foam &nbsp;

Feeling adventurous? In this beverage, rich white chocolate and nutty pistachio flavors unite for combination that has yet to be explored. &nbsp;

To add cold foam to a beverage: Select your favorite drink, click “customize” and click “add cold foam” under the Toppings category.

Warm Fuzzies – ask for a <a href="https://www.starbucks.com/menu/product/468/hot" target="_blank" rel="noreferrer noopener">Matcha Latte</a> with Oatmilk &amp; Peppermint Syrup &nbsp;

Embrace maximum winter coziness by pairing a dash of soothing peppermint and creamy oatmilk with matcha in this latte customization. &nbsp;

To mix up your milk of choice: Select your favorite drink, tap the “milk” dropdown menu, and choose from a variety of milks – we recommend oatmilk for a creamy combination. &nbsp;

Ordering ahead through the Starbucks app is one of the many benefits of being a Starbucks Rewards member. Not a Starbucks Rewards member yet? Joining is simple; customers only need to provide their name, e-mail address and a password to create an account for Starbucks Rewards. Go to <a href="https://www.starbucks.com/rewards/%22%20/t%20%22_blank" target="_blank" rel="noreferrer noopener">www.starbucks.com/rewards</a> or <a href="https://app.starbucks.com/%22%20/t%20%22_blank" target="_blank" rel="noreferrer noopener">app.starbucks.com</a>, or to the Starbucks app and follow the prompts to create an account. &nbsp;

Classical Pop with Vitamin String Quartet &nbsp;

Starbucks is turning the winter feels up another notch with a new eight-hour playlist of handpicked Vitamin String Quartet tracks. The playlist features some of the musical group’s most popular string renditions, including Harry Styles’ “As It Was” and Billie Eilish’s “Happier Than Ever” among other favorites. <a href="https://open.spotify.com/playlist/4WOQbg6IjLwH4oMbrB8cMM" target="_blank" rel="noreferrer noopener">Whether streaming the playlist</a> or listening at Starbucks stores, customers can enjoy the perfect musical pairing while sipping on a Winter Feels customized coffee or tea.

core/separator

Three Starbucks beverages, one hot matcha in a clear glass and two iced beverages in a clear glass on a green background with

Customizing beverages is at the heart of the Starbucks Experience, and there are many ways for customers to put a new twist on their favorite beverage.

Starbucks Winter Feels Menu: Cool Beverage Customizations for any Mood

https://stories.starbucks.com/uploads/2023/01/SBX20230126-Starbucks-Winter-Menu-Feature-image.jpg

https://stories.starbucks.com/press/2023/starbucks-winter-feels-menu-cool-beverage-customizations-for-any-mood/

https://stories.starbucks.com/uploads/2023/01/SBX20230126-Starbucks-Winter-Menu-Feature-image-1024x498.jpg

Love is in the air and Starbucks is releasing a line of new Valentine’s Day drinkware – from heart-adorned mugs to dazzling cold cups, and so much more. This love-ly merchandise has started rolling out at Starbucks stores in the U.S., and will be available for a limited time, while supplies last.&nbsp;&nbsp;

Plus, here’s a sweet tip: Starbucks® Rewards members who bring a clean, personal reusable cup into participating cafés will earn 25 Stars in addition to 10 cents off their beverage.* &nbsp;

Jeweled Taffy Cold Cup (24 oz)&nbsp;

starbucks-blocks/pull-quote-image

Striped Taffy Water Bottle (20 oz)&nbsp;

Valentine Confetti Cold Cup (24 oz)&nbsp;

Valentine Confetti Tumbler (16 oz)&nbsp;

Valentine Confetti Mug (14 oz)&nbsp;

Valentine’s Hot Cup Set (6-Pack) (16 oz)&nbsp;

This set has six color-changing hot cups that change color when a hot beverage is added. Price: $19.95**

Starbucks Gift Cards&nbsp;&nbsp;

A Starbucks gift card or <a href="https://www.starbucks.com/gift" target="_blank" rel="noreferrer noopener">eGift</a> with a Valentine’s Day design is a simple way for customers to brighten the day of someone they care about. Gift cards and eGifts can be preloaded with up to $100 and are easy to pop into an envelope or send via messaging platforms such as iMessage or Microsoft Teams.&nbsp;&nbsp;

*Valid at participating stores on in-store beverage purchases only (max 3x per day). To qualify for the reusable cup benefit, you must have made at least one Star earning transaction.&nbsp;

**Pricing of drinkware varies by retailer; availability may vary based on store location. &nbsp;

A lineup of Starbucks Valentine's Day tumblers with a Starbucks gift card in the center on a light blue, orange and green background

Love is in the air and Starbucks is releasing a line of new Valentine’s Day drinkware – from heart-adorned mugs to dazzling cold cups.

Fall in love with Starbucks new Valentine's Day merchandise

https://stories.starbucks.com/uploads/2023/01/SBX2023109-Starbucks-Valentines-Day-Merchandise-Winter-2023-9.jpg

Fall in love with Starbucks new Valentine&#8217;s Day merchandise

https://stories.starbucks.com/press/2023/fall-in-love-with-starbucks-new-valentines-day-merchandise/

Love is in the air and Starbucks is releasing a line of new Valentine’s Day drinkware – from heart-adorned mugs to dazzling cold cups, and so much more.

https://stories.starbucks.com/uploads/2023/01/SBX2023109-Starbucks-Valentines-Day-Merchandise-Winter-2023-9-1024x498.jpg

Fall in love with Starbucks new Valentine’s Day merchandise

January 22 marks the Lunar New Year, and this year the moon is shining its light on the rabbit – a gentle and compassionate member of the Chinese zodiac. To honor this cuddly creature and celebrate the start of the new year, Starbucks is releasing Year of the Rabbit drinkware collections across the world. From Asia to the U.S., customers can find mugs, tumblers, and cold cups featuring the zodiac animal of the year.&nbsp;

In the U.S., Starbucks Year of the Rabbit drinkware is similar to select Lunar New Year designs available in the Asia Pacific region and Japan, featuring the celebrated rabbit embracing spring flowers. Customers can find Year of the Rabbit merchandise exclusively at Starbucks cafés in Target stores nationwide, while supplies last.&nbsp;

Year of the Rabbit Mug (14 oz)&nbsp;

Year of the Rabbit Tumbler (12 oz)&nbsp;

Year of the Rabbit Cold Cup (24 oz)

core/gallery

In China, Starbucks celebrates the Year of the Rabbit with two special merchandise collections, available for a limited time, while supplies last. The traditional collection features the classic character of zodiac rabbit, while the other collection features a rabbit playing with persimmon, a seasonal fruit and fortune symbol in China.&nbsp;

Japan and Asia Pacific&nbsp;

Across 15 Asia Pacific markets and Japan, Starbucks celebrates the Year of the Rabbit with two merchandise collections. The first collection features a cozy rabbit under a winter blanket and the second features an adorable rabbit amid blooming spring flowers.&nbsp;

In Korea, Lunar New Year merchandise is centered around the Year of the Rabbit with many bunny-themed products. The collection features gift sets to celebrate the Lunar New Year, a big family holiday in Korea, and introduces traditional Korean Bangjja Yugi brassware for the first time.&nbsp;

This Lunar New Year the Vietnamese zodiac differs from the Chinese zodiac. In Vietnam, 2023 marks the Year of the Cat, and Starbucks stores will feature exclusive Year of the Cat merchandise, available for a limited time, while supplies last.&nbsp;

*Pricing of drinkware varies by retailer; availability may vary based on store location. &nbsp;

A lineup of Starbucks tumblers on a light pink and green background

January 22 marks the Lunar New Year, and this year the moon is shining its light on the rabbit – a gentle and compassionate member of the Chinese zodiac.

Starbucks rings in the Year of the Rabbit with new merchandise

https://stories.starbucks.com/uploads/2023/01/SBX2023109-Starbucks-U.S.-Lunar-New-Year-Collection-1.jpg

https://stories.starbucks.com/press/2023/starbucks-rings-in-the-year-of-the-rabbit-with-new-merchandise/

https://stories.starbucks.com/uploads/2023/01/SBX2023109-Starbucks-U.S.-Lunar-New-Year-Collection-1-1024x498.jpg

The seasonal line-up also features the returning Pistachio Latte

Starbucks greets the new year with the launch of its winter menu on Tuesday, January 3, featuring the return of the fan-favorite Pistachio Latte and the new Pistachio Cream Cold Brew. The beloved Red Velvet Loaf returns to the bakery case to round out Starbucks winter menu.

The new handcrafted Starbucks <a href="https://www.starbucks.com/menu/product/2123702/iced" target="_blank" rel="noreferrer noopener">Pistachio Cream Cold Brew</a> features Starbucks® Cold Brew sweetened with vanilla syrup, and is topped with silky pistachio cream cold foam and salted brown-buttery sprinkles. The Pistachio Cream Cold Brew builds on customers’ love of the Pistachio Latte and the popularity of cold coffee year-round.

Returning for a third year is the fan-favorite <a href="https://www.starbucks.com/menu/product/2123404/hot?parent=/drinks/hot-coffees/lattes" target="_blank" rel="noreferrer noopener">Pistachio Latte</a>, which made a splash when it launched in Winter 2021. Whether served hot, iced, or as a Frappuccino® blended beverage, the Pistachio Latte perfectly combines Starbucks signature espresso and milk with the cozy flavor of sweet pistachio and is finished with a salted brown butter topping.&nbsp;

“Pistachio is the perfect flavor to follow the holidays and carry us through the winter season,” said Rosalyn Batingan on the Starbucks beverage team. “Its smooth and sweet profile delivers a feeling of warmth and coziness, even when served cold. With the Pistachio Cream Cold Brew, coffee lovers will savor the ultra-smooth combination of pistachio cream cold foam atop our cold brew. We are also delighted to welcome back the Pistachio Latte, which pairs our signature espresso, steamed milk, and flavors of sweet pistachio with top notes of brown butter.” &nbsp;

Returning to the bakery case is the beloved <a href="https://www.starbucks.com/menu/product/2122933/single?parent=%2Ffood%2Fbakery%2Fcakes-and-pies" target="_blank" rel="noreferrer noopener">Red Velvet Loaf</a>, a delicious vanilla cake swirled with classic red velvet cake and topped with white chocolatey icing. &nbsp;

Starbucks winter menu food and beverages are available at Starbucks stores nationwide for a limited time, while supplies last.&nbsp;

Brilliant Winter Merchandise&nbsp;

Starbucks is also introducing a <a href="https://stories.starbucks.com/press/2023/new-starbucks-merchandise-to-brighten-the-new-year/">new line of drinkware in pretty</a> pastels and fresh florals to brighten the new year. Ready to keep customers’ cold beverages chilly and hot beverages cozy, the winter collection includes stainless steel tumblers, ceramic mugs, beloved cold cups, and more in a variety of cup sizes. As always, Starbucks® Rewards members who bring a clean, personal reusable cup into participating cafés will earn 25 Stars in addition to 10 cents off their beverage.*

Starbucks Tribute Blend® Returns&nbsp;

The nostalgic <a href="https://www.starbucks.com/menu/product/792/whole-bean" target="_blank" rel="noreferrer noopener">Starbucks Tribute Blend</a>® brings together four favorite origins, including herbal Sumatra, chocolatey Columbia, spicy Papua New Guinea and fruit-forward Ethiopia. Originally released to celebrate Starbucks 40th Anniversary in 2011, this popular whole bean coffee has tasting notes of black cherry and baking spices, highlighting the sweetest expressions of each origin.&nbsp;

Starbucks Reserve® Coffees&nbsp;&nbsp;

Also available for a limited time at select Starbucks stores and Starbucks Reserve® locations are two single-origin Starbucks Reserve coffees, hand-picked for the season and roasted daily at Starbucks Reserve Roastery locations.&nbsp;&nbsp;

New <a href="https://www.starbucks.com/menu/product/2123717/whole-bean" target="_blank" rel="noreferrer noopener">Starbucks Reserve® Guatemala Lake Atitlan</a> presents tasting notes of malted chocolate and apricot, produced in a unique volcanic region of Guatemala with a microclimate perfect for coffee growing.

<a href="https://www.starbucks.com/menu/product/2123403/whole-bean" target="_blank" rel="noreferrer noopener">Starbucks Reserve® Ethiopia Yirgacheffe® Chelelektu</a> features tasting notes of raspberry and honey, heralded from the birthplace of coffee, Ethiopia.&nbsp;

To learn more about Starbucks winter menu, visit <a href="https://www.starbucks.com/menu/featured" target="_blank" rel="noreferrer noopener">starbucks.com/menu/featured</a>.&nbsp;

*Customers can earn 25 Stars up to three times per day for bringing a clean, personal reusable cup into participating cafés. To qualify for the reusable cup benefit, you must have made at least one Star earning transaction.&nbsp;

Starbucks Pistachio Cream Cold Brew and Pistachio Latte next to each other

Starbucks greets the new year with the launch of its winter menu featuring the return of the fan-favorite Pistachio Latte and the new Pistachio Cream Cold Brew.

Starbucks cozy winter menu introduces the new Pistachio Cream Cold Brew

https://stories.starbucks.com/uploads/2022/12/SBX20221230-Starbucks-Winter-Promo-FY23-1.jpg

https://stories.starbucks.com/press/2023/starbucks-cozy-winter-menu-introduces-the-new-pistachio-cream-cold-brew/

https://stories.starbucks.com/uploads/2022/12/SBX20221230-Starbucks-Winter-Promo-FY23-1-1024x512.jpg

Starbucks is ringing in the new year with a new selection of winter-inspired drinkware in pretty pastels and fresh florals to brighten up the season. From cold cups, tumblers, hot cups and more, these winter essentials are available at participating Starbucks stores in the U.S. for a limited time, while supplies last. Don’t forget, Starbucks® Rewards members who bring a clean, personal reusable cup into participating cafés will earn 25 Stars in addition to 10 cents off their beverage.* &nbsp;

Green Meadow Cold Cup (24 oz)&nbsp;

Magnolia Flower Tumbler (20 oz)&nbsp;

Winter Gradient Tumbler (16 oz)&nbsp;

Snowdrop Cold Cup (24 oz)&nbsp;

Periwinkle Gradient Tumbler (20 oz)&nbsp;

Snowdrop Tumbler (8 oz)&nbsp;

Customers can also find Starbucks Cards or <a href="https://www.starbucks.com/gift" target="_blank" rel="noreferrer noopener">eGifts</a> in a variety of winter-themed designs that can be loaded with amounts from $5 – $100. Pro tip: customers can even send a gift card via messaging platforms like iMessage and Microsoft Teams.&nbsp;

*Valid at participating stores on in-store beverage purchases only (max 3x per day). To qualify for the reusable cup benefit, you must have made at least one Star earning transaction.&nbsp;

**Pricing of drinkware varies by retailer; availability may vary based on store location.&nbsp;

A lineup of four Starbucks tumblers on an orange and blue background

Starbucks is ringing in the new year with a new selection of winter-inspired drinkware in pretty pastels and fresh florals.

New Starbucks merchandise to brighten the new year

https://stories.starbucks.com/uploads/2023/01/SBX2023103-Starbucks-Merchandise-6.jpg

https://stories.starbucks.com/press/2023/new-starbucks-merchandise-to-brighten-the-new-year/

Starbucks is ringing in the new year with a new selection of winter-inspired drinkware in pretty pastels and fresh florals to brighten up the season.

https://stories.starbucks.com/uploads/2023/01/SBX2023103-Starbucks-Merchandise-6-1024x498.jpg

The company projects December 23 will be the busiest day for Starbucks Card purchases, and nearly $3 billion will be loaded on Starbucks Cards this season.&nbsp;

Starbucks anticipates that more than 1 in 6 Americans will receive a Starbucks Card this holiday season, following a record-breaking holiday season for Starbucks Card sales in 2021. Last year, Starbucks sold more than 55 million Starbucks Cards, including both physical and digital cards in the U.S. and Canada during the holiday season, and projects that number will increase this year to over 58 million cards sold. Nearly $3 billion dollars will be loaded on to Starbucks Cards from October to December, representing another robust holiday quarter of Starbucks Card sales as expected and included in the company’s financial outlook.&nbsp;

“Starbucks is one of the most gifted brands in the world, and we are honored that our customers continue to give Starbucks Cards as a meaningful gift during the holiday season,” said Brady Brewer, Starbucks chief marketing officer. “Starbucks - in so many ways - is a currency of kindness. By giving a Starbucks Card, you’re giving an experience and opportunity to connect over coffee.”&nbsp;&nbsp;

The National Retail Federation <a href="https://nrf.com/media-center/press-releases/record-1663-million-shoppers-expected-during-thanksgiving-weekend" target="_blank" rel="noreferrer noopener">reports</a> that gift cards will remain a favorite gift item in 2022, with total spend expected to reach $28.6 billion, and that holiday shoppers plan to purchase between three to four gift cards each. Starbucks anticipates that December 23rd will be the company’s busiest day for Starbucks Card sales, as gift cards continue to make a popular gift all season long.&nbsp;&nbsp;

Gift cards have been available at Starbucks since 1994 as an alternative to paper gift certificates, and Starbucks was among the first major retailers to offer a reloadable card, which <a href="https://stories.starbucks.com/stories/2020/a-look-back-at-20-years-of-starbucks-cards/" target="_blank" rel="noreferrer noopener">debuted in 2001</a>.That was the year Starbucks Cards became one of the most popular holiday gifts of the season, selling nearly 200,000 in the first week alone. For just a few dollars, customers could give a meaningful gift to loved ones, and the cards helped spread the word about Starbucks as its number of stores grew from more than 4,700 in 2001 to more than 35,000 stores today.&nbsp;

More than nearly 1,700 Starbucks Card designs have been released over the 20-plus years of the program. Today, Starbucks Cards are available in a variety of designs in both physical and digital formats and can be loaded with $5 to $100. Physical Starbucks Cards can be purchased at Starbucks stores in more than 42 countries around the world in a variety of formats and designs. They are also available at more than 100,000 locations including grocery stores and other retailers.&nbsp;&nbsp;

Starbucks eGift Cards can be purchased and gifted through the company’s <a href="https://www.starbucks.com/gift" target="_blank" rel="noreferrer noopener">website</a>, the <a href="https://www.starbucks.com/rewards/mobile-apps/" target="_blank" rel="noreferrer noopener">Starbucks app</a>, Apple iMessage and <a href="https://stories.starbucks.com/stories/2020/a-new-way-to-gift-send-starbucks-egifts-through-microsoft-teams/" target="_blank" rel="noreferrer noopener">Microsoft Teams</a>, and can be sent with a personalized message for the recipient to include a special holiday greeting or wishes for a happy new year.&nbsp;

Starbucks Cards are the gift that keeps on giving. When customers register a Starbucks Card with the Starbucks Rewards loyalty program and make a qualifying purchase, they can start to earn Stars that can be redeemed for Starbucks beverages, food and more. Some restrictions apply. Details can be found at <a href="https://www.starbucks.com/rewards" target="_blank" rel="noreferrer noopener">starbucks.com/rewards</a>.&nbsp;&nbsp;

Visit <a href="https://www.starbucks.com/gift" target="_blank" rel="noreferrer noopener">starbucks.com/gift</a> to view this year’s holiday designs and to learn more about all the ways to purchase a Starbucks Card.&nbsp;&nbsp;

Read more about Starbucks holiday news and highlights <a href="https://stories.starbucks.com/stories/2022/2022-starbucks-holiday-highlights/" target="_blank" rel="noreferrer noopener">here</a>.&nbsp;&nbsp;

Collage of three cards with illustrations of snowman and dog, mittens holding a cup, and a gingerbread house

Starbucks Anticipates More than 1 in 6 Americans will Receive a Starbucks Card this Holiday Season

https://stories.starbucks.com/uploads/2022/12/SBX20221220-HolidayGiftCards-FeatureHorizontal.jpg

The company projects December 23 will be the busiest day for Starbucks Card purchases, and nearly $3 billion will be loaded on Starbucks Cards this season. 

https://stories.starbucks.com/press/2022/starbucks-anticipates-more-than-1-in-6-will-receive-a-starbucks-card-this-holiday-season/

https://stories.starbucks.com/uploads/2022/12/SBX20221220-HolidayGiftCards-FeatureHorizontal-1024x498.jpg

The holiday season is in full swing, and Starbucks is in the holiday spirit with the return of Starbucks for Life, sugar cookie-inspired beverages, holiday merchandise perfect for gifting, and more festive ways for customers to get in the merriest of moods.

Here are some of the ways Starbucks is celebrating this holiday season:

Starbucks for Life is back for its eighth year

Starting November 29 to January 1, Starbucks is celebrating its Starbucks® Rewards members with the return of everyone’s favorite holiday game – Starbucks for Life. Members have a chance to win more than 4 million prizes ranging from Bonus Stars, gift cards and exclusive merch to Delta Air Lines tickets or Starbucks for Life*!

To play the game and view official rules, including prizes and odds, visit <a href="https://www.starbucksforlife.com/?utm_medium=website&amp;utm_source=stories.starbucks.com&amp;utm_campaign=sfl23" target="_blank" rel="noreferrer noopener">www.starbucksforlife.com</a>. Become a member of Starbucks Rewards at <a href="http://www.starbucks.com/rewards" target="_blank" rel="noreferrer noopener">www.starbucks.com/rewards</a>.

Celebrate National Cookie Day (Dec. 4) and try a new way to enjoy the Iced Sugar Cookie Almondmilk Latte

Fact Sheets

Starbucks Adds a Pop of Color to Spring with New Drinkware

Starbucks Springs into the Season with New Cinnamon Caramel Cream Nitro Cold Brew

Starbucks Partners with Tan France for a Spring Coffee Break

Starbucks Winter Feels Menu: Cool Beverage Customizations for any Mood

Fall in love with Starbucks new Valentine’s Day merchandise

Starbucks rings in the Year of the Rabbit with new merchandise

Starbucks cozy winter menu introduces the new Pistachio Cream Cold Brew

New Starbucks merchandise to brighten the new year

Starbucks Anticipates More than 1 in 6 Americans will Receive a Starbucks Card this Holiday Season

Starbucks for Life is back and more!

How to Pay at Starbucks

Get in the Holiday Spirit with New Festive Merchandise