Starbucks kicks off summer in Asia with exclusive merchandise collection: Starbucks X Vera Bradley
Starbucks stores in Asia are celebrating the arrival of summer with an exclusive merchandise collection designed in collaboration with Vera Bradley. This exclusive, limited-edition collection was inspired by the sunset pinks and watery hue skyline found across the Asia Pacific region and features Vera Bradley’s signature bold and colorful florals and paisleys. The eight-piece collection features a five-piece assortment of Starbucks drinkware and a three-piece stationery collection.
“We are big fans of Vera Bradley’s colorful prints and are thrilled to work with their talented design team to bring bright and vibrant colors to our customers in Asia this summer,” said Michele Waits, Vice President, Category and Marketing, Starbucks Asia Pacific. “We are delighted to partner with modern lifestyle brands, like Vera Bradley, that align with our aspiration to bring a passion for fun and unique experiences to customers.” The collection will be available at select Starbucks locations throughout the Asia Pacific region, including South Korea, Thailand, Taiwan, Singapore, Hong Kong, the Philippines, Indonesia, Malaysia, Cambodia, Australia, New Zealand, and Vietnam, beginning in May.