Digital Traceability Tool connects baristas in stores all the way back to the farmers, like Virginie from Rwanda
The Starbucks digital traceability tool allows anyone to follow the journey of our coffee all the way back to the farms that produce our beans. In Rwanda, Virginie shares with pride how she and a community of veteran farmers have cultivated the beans enjoyed by customers around the world, including the recently released Starbucks® Green Apron Blend™.
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Julianne and her team at the Starbucks Rwanda Farmer Support Center, one of 10 around the world, are helping smallholder farmers grow higher-quality coffee, improve their yields and fight climate change. Explore Bean-to-Cup Journey Learn about coffee’s bean-to-cup journey from the people involved at every step. Read More What We Stand For Meet the people […]
Meet Ye Ping, a farmer at the Tianyu Coffee Cooperative, and see how she’s working with Starbucks agronomists at the Yunnan, China, Farmer Support Center to inspire her “Sisters in Coffee.” Explore Bean-to-Cup Journey Learn about coffee’s bean-to-cup journey from the people involved at every step. Read More What We Stand For Meet the people […]
Sara, research and development agronomist, is helping develop new climate-resistant varietals. “I’m a fourth-generation coffee farmer, coffee is in my blood,” Bogantes says. “I love the connection with the farmers, but at the same time, I love making this connection through new tools, new varieties, new solutions.” Bogantes works at the Costa Rica Farmer Support […]