Sandra Stark is senior vice president, Data, Analytics & Insights, and Business Operations for Starbucks. Sandy leads the development and execution of product strategy (beverage, food, merchandise, coffee, equipment), product portfolio management, and pricing. In addition, Sandy is responsible for the product strategy for Starbucks Reserve, which includes our Reserve Store segment as well as our Starbucks Roasteries.
Sandy joined Starbucks in 2002 and has held numerous roles in the category and marketing organization. Sandy led the Starbucks Card business in 2004 and was responsible for building distribution outside of Starbucks and growing the business-to-business sales team. Sandy also led the Starbucks Food business from 2008 to 2012, during which time she led the effort to change every recipe across Starbucks food offering; up leveling the quality of Starbucks food and removing all artificial ingredients. She also led the Blended, Refreshment and Tea teams, launching the Starbucks Refreshers platform, and integrating Teavana into Starbucks stores.
In 2012, she took on a newly formed role as vice president of Global Innovation in the Global Marketing organization. She led the work to develop the company’s coffee and beverage innovation pipeline with products that ensured Starbucks beverage leadership through groundbreaking offerings such as nitro cold brew. She was promoted to senior vice president, Product in 2015.
Prior to joining Starbucks, Sandy was a consultant with McKinsey and Company in both the Chicago and London offices and left as an Associate Principal after six years. Before McKinsey, Sandy was an engineer with both General Electric and General Motors.
Sandy holds a MBA from the University of Chicago and B.S. degrees in Engineering and Statistics from the University of Wisconsin Madison. Sandy starts every morning off with a short Flat White and her favorite brewed coffee is Guatemala Casi Cielo.