’tis the #PSL season again!
Autumn aficionados, your time has come. Cue the 2021 return of the iconic autumn beverage… the one, the only, the original Pumpkin Spice Latte. Synonymous with the season, we can practically hear the crunch of leaves as we say a fond farewell to summer.
Enter the original #PSL, which with every silky-smooth sip combines the nostalgic flavours of Starbucks Espresso Roast, pumpkin pie flavoured sauce and steamed milk, topped with whipped cream and pumpkin pie spices – cinnamon, nutmeg and cloves.
For 2021, Starbucks Pumpkin Spice Latte will be hitting Starbucks stores across Europe, the Middle East, and Africa from 2 September 2021.
Back in 2003, Starbucks iconic Pumpkin Spice Latte was born. The first of its kind, the PSL is the product of numerous Goldilocks-style tests - including pumpkin pies, fresh pumpkins, tinned pumpkin and all manner of spices - the team managed to find a unique and original final formulation that was just right.
Since then, the beloved icon has grown in popularity year on year, becoming one of the most popular Starbucks seasonal beverages around the world.
Over the years, Starbucks has also evolved the drink to align with shifting consumer trends, from making it vegan in 2018, to the addition of Vegan Whipped Topping in 2020 allowing customers to make their PSL vegan from head to toe.
Marking the end of the summer months with a warm welcome into Autumn, pumpkin heads that prefer to go for an icy cold beverage can opt for the PSL Frappuccino® Blended Beverage, a dreamy customization that combines two Starbucks beverage icons.
Starbucks Pumpkin Spice Latte will launch on the 2nd September 2021 in the UK and select EMEA markets.
It’s available in store, via Starbucks Delivers, and in select markets, on the Starbucks Rewards app.