160 Starbucks partners (employees), friends and family marched through the streets of London on Saturday 7 July under the Starbucks #TogetherwithPride balloon as part of the Pride in London celebrations.
As Starbucks continues its longstanding commitment to embrace diversity and inclusivity, 2018 marked the fourth year as an official sponsor. Starbucks partners were offered the chance to be glammed and glittered by The Gypsy Shrine makeup artists to express their individuality through the art of sequins, glitter and sparkles, before joining the parade from Regent Street to Trafalgar Square.
All those visiting the eight stores along the London Parade route also had the option to add some sparkle to their drink with baristas topping off all Frappuccino drinks with rainbow coloured glitter.
Carol Muldoon, Starbucks vp partner resources for Europe, Middle East and Africa, comments: “Celebrating our partners and customers’ individuality has always been at the core of who we are at Starbucks and moments like Pride in London are a wonderful chance to mark that. We encourage everyone to be themselves and to see hundreds of our partners marching with their family and friends under our Starbucks balloon for a fantastic cause makes us all proud!”