{"id":34581,"date":"2026-05-20T22:11:36","date_gmt":"2026-05-21T05:11:36","guid":{"rendered":"https:\/\/stories.starbucks.com\/asia\/?p=34581"},"modified":"2026-05-20T22:31:06","modified_gmt":"2026-05-21T05:31:06","slug":"photo-essay-starbucks-at-world-of-coffee-bangkok","status":"publish","type":"post","link":"https:\/\/stories.starbucks.com\/asia\/stories\/2026\/photo-essay-starbucks-at-world-of-coffee-bangkok\/","title":{"rendered":"Photo Essay: Starbucks at World of Coffee Bangkok"},"content":{"rendered":"<div class=\"sbx-page-header-featured alignfull has-large-flow-space requires-no-top-page-spacing\">\n\t<div class=\"sbx-page-header-featured__inner\">\n\t\t<div class=\"sbx-page-header-featured__content\">\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-featured__top-meta\">\n\t\t\t\t\t<a href=\"https:\/\/stories.starbucks.com\/asia\/stories\/category\/coffee\/\" class=\"sbux-pill\">\n\t\t\t\t\t\t<span>Coffee &amp; Craft<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<h1\t\t\t\tclass=\"sbx-page-header-featured__title is-style-display-sm\"\n\t\t\t\titemprop=\"headline\"\n\t\t\t>\n\t\t\t\tPhoto Essay: Starbucks at World of Coffee Bangkok\t\t\t<\/h1>\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-featured__bottom-meta\">\n\t\t\t\t\t<div class=\"sbux-meta\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sbux-meta__item\">\n\t\t\t\t\t\t\t\t<time\n\t\t\t\t\t\t\t\t\titemprop=\"datePublished\"\n\t\t\t\t\t\t\t\t\tdatetime=\"2026-05-20T22:11:36-07:00\"\n\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\tMay 20, 2026\t\t\t\t\t\t\t\t<\/time>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div\n\t\t\t\tclass=\"sbx-page-header-featured__media\"\n\t\t\t\tstyle=\"--x: 0.51; --y: 0.31\"\n\t\t\t>\n\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04308-scaled-e1779268050469.jpg\" class=\"sbx-page-header-featured__image wp-post-image\" alt=\"\" itemprop=\"image\" sizes=\"(max-width: 320px) 300px, (max-width: 586px) 480px, (max-width: 864px) 768px, 1280px\" loading=\"eager\" \/>\t\t\t<\/div>\n\t\t\t\t<!-- endif -->\n\t<\/div>\n<\/div>\n\n\n<ul class=\"sbux-post-details is-style-meta\">\n\t<li class=\"sbux-post-details__item\">\n\t\t<time\n\t\t\titemprop=\"timeRequired\"\n\t\t\tdatetime=\"PT2M\"\n\t\t>\n\t\t\t2 min read\t\t<\/time>\n\t<\/li>\n\t\t<li class=\"sbux-post-details__item\">\n\t\t<time\n\t\t\titemprop=\"datePublished\"\n\t\t\tdatetime=\"2026-05-20T22:11:36-07:00\"\n\t\t>\n\t\t\tMay 20, 2026\t\t<\/time>\n\t<\/li>\n\t<\/ul>\n\n\n<body><p class=\"has-drop-cap wp-block-paragraph\">Against the vibrant backdrop of Bangkok, World of Coffee brought together farmers, roasters, baristas, and coffee lovers from around the world for meaningful connection, discovery, and celebration. For Starbucks, participation in this year\u2019s event was an opportunity to bring to life the stories behind every cup and the <a href=\"https:\/\/stories.starbucks.com\/asia\/stories\/2026\/starbucks-support-for-northern-thai-coffee-farmers\/\">partnerships that make them possible<\/a>.<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04529-1-scaled-e1779334516910.jpg\" alt=\"\" class=\"wp-image-34609\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"34533\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04329-1024x683.jpg\" alt=\"\" class=\"wp-image-34533\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"34545\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04323-683x1024.jpg\" alt=\"\" class=\"wp-image-34545\"\/><\/figure>\n<\/figure>\n\n\n<body><p class=\"wp-block-paragraph\">At the Starbucks booth, visitors were invited to experience coffee not just as a beverage, but as a craft shaped by people, place, and purpose. From immersive tastings to live demonstrations, partners (employees) guided visitors through the art and science of coffee, from bean to cup. Agronomists from the Starbucks Farmer Support Center in Sumatra shared how they provide field-based support for coffee farmers, regardless of whether they supply coffee to Starbucks.<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"376\" height=\"283\" data-id=\"34557\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Ibu-Ita.jpg\" alt=\"\" class=\"wp-image-34557\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Ibu-Ita.jpg 376w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Ibu-Ita-300x226.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Ibu-Ita-320x241.jpg 320w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Ibu-Ita-160x120.jpg 160w\" sizes=\"auto, (max-width: 376px) 100vw, 376px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"701\" height=\"1024\" data-id=\"34617\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-701x1024.jpg\" alt=\"\" class=\"wp-image-34617\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-701x1024.jpg 701w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-205x300.jpg 205w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-768x1122.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-1051x1536.jpg 1051w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-1024x1496.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-480x701.jpg 480w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-300x438.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-320x468.jpg 320w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175-160x234.jpg 160w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04254-1-scaled-e1779339978175.jpg 1165w\" sizes=\"auto, (max-width: 701px) 100vw, 701px\" \/><\/figure>\n<\/figure>\n\n\n<body><p class=\"wp-block-paragraph\">Master Roaster Naoko from the Starbucks Tokyo Roastery was also on hand, unpacking the precision, craft and passion behind the roasting process and offering a behind-the-scenes look at how flavor is developed.<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"698\" height=\"1024\" data-id=\"34561\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-698x1024.jpg\" alt=\"\" class=\"wp-image-34561\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-698x1024.jpg 698w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-205x300.jpg 205w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-480x704.jpg 480w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-300x440.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-320x469.jpg 320w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko-160x235.jpg 160w, https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/Naoko.jpg 766w\" sizes=\"auto, (max-width: 698px) 100vw, 698px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"34553\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04284-683x1024.jpg\" alt=\"\" class=\"wp-image-34553\"\/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04355-scaled-e1779267184507.jpg\" alt=\"\" class=\"wp-image-34525\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04361-scaled-e1779267165530.jpg\" alt=\"\" class=\"wp-image-34521\"\/><\/figure>\n\n\n<body><p class=\"wp-block-paragraph\">The spirit of craftsmanship and expertise extended beyond the booth to the global stage. Yi Xin a store manager from Starbucks Singapore represented Starbucks in the World Cup Tasters Championship held at World of Coffee, showcasing exceptional skill and sensory acuity. Her participation was a proud moment, highlighting not only individual excellence, but the depth of talent, dedication, and coffee knowledge of our Asia Pacific partners.<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04228-scaled-e1779267142677.jpg\" alt=\"\" class=\"wp-image-34517\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/29\/2026\/05\/TUK04431-scaled-e1779334487562.jpg\" alt=\"\" class=\"wp-image-34605\"\/><\/figure>\n\n\n<hr\n\tclass=\"sbux-separator is-layout-horizontal\"\n\t\/>\n","protected":false},"excerpt":{"rendered":"<p>Against the vibrant backdrop of Bangkok, World of Coffee brought together farmers, roasters, baristas, and coffee lovers from around the world for meaningful connection, discovery, and celebration. For Starbucks, participation in this year\u2019s event was an opportunity to bring to life the stories behind every cup and the partnerships that make them possible. At the [&hellip;]<\/p>\n","protected":false},"author":498,"featured_media":34573,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"starbucks_cheetahmail_notify_on_publish":false,"starbucks_aep_notified_at":0,"sbux_color_theme":"default","sbux_typography_theme":"default","byline":"","sbux_is_featured":false,"featured_image_focal_point_x":0.51,"featured_image_focal_point_y":0.31,"hide_related_posts":false,"downloadable_assets":[],"footnotes":""},"categories":[1401],"tags":[2465,1093,2469,85,1673],"class_list":["post-34581","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coffee","tag-bangkok","tag-master-roaster","tag-tasters-cup","tag-thailand","tag-world-of-coffee"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Photo Essay: Starbucks at World of Coffee Bangkok : Starbucks Stories Asia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stories.starbucks.com\/asia\/stories\/2026\/photo-essay-starbucks-at-world-of-coffee-bangkok\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Photo Essay: Starbucks at World of Coffee Bangkok : Starbucks Stories Asia\" \/>\n<meta property=\"og:description\" content=\"Against the vibrant backdrop of Bangkok, World of Coffee brought together farmers, roasters, baristas, and coffee lovers from around the world for meaningful connection, discovery, and celebration. For Starbucks, participation in this year\u2019s event was an opportunity to bring to life the stories behind every cup and the partnerships that make them possible. 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