Nostalgic-themed merchandise collection featuring Mickey Mouse, Stitch, Dumbo and more in stores

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It’s time to grab your fave drink, with your fave pals! Starbucks is joining hands with The Walt Disney Company Southeast Asia to create a unique Starbucks Experience with a new range of Disney-inspired merchandise and stylish lifestyle accessories set to inspire a sense of shared nostalgia and happy memories that all ages will love.

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Starring fan-favorite Disney characters such as Mickey and Friends, Chip ‘n Dale, Dumbo, Stitch and Angel, the Starbucks “Relive the Magic Together” series features a Starbucks-exclusive range of merchandise with charming character art and vintage vibes. Beginning September 19 for a limited time, the nostalgic collection will be launched in 15 markets across the Asia Pacific region, blending Disney’s timeless storytelling with Starbucks iconic third place experience to evoke a sense of familiarity, belonging, and warmth.

“Starbucks has a deep heritage of fostering humanity, creativity and joy” said Samuel Fung, vice president, Product and Marketing, Starbucks Asia Pacific. “Our “Relive the Magic Together” merchandise speaks to Starbucks mission to strengthen human connection with elements of fun and imagination. This collection is poised to touch the hearts of fans of all ages. The possibilities of striking human connections over the everyday ritual of drinking coffee, rooted in our iconic Starbucks Experience, are truly limitless.”

“Disney is one of the world’s most iconic storytellers, and we are delighted to work with them to bring a joyful new Starbucks Experience to fans across the Asia Pacific region. Many people grew up with Disney’s timeless stories and characters and they still resonate strongly today, with friends and family bonding over their most memorable Disney moments.”

A cozy collection full of joy and warmth

Extending beyond the screen, Starbucks “Relive the Magic Together” merchandise collection consists of 15 different drinkware designs and six lifestyle accessories. The drinkware range features mugs, reusable cups, and tumblers – perfect for those looking to enjoy their favorite Starbucks beverage, at work or at home. The lifestyle accessories include reusable tote bags, umbrellas, and pins. All items in the collection feature playful Disney-themed artwork, with a familiar Starbucks twist designed to uplift the human spirit and evoke a sense of nostalgia!

“We wanted to creatively reimagine how some of our favorite Disney characters might enjoy moments of friendship together – perhaps even taking the time to cheers over a cup of coffee! By weaving together memorable Disney characters with Starbucks style and messages of forging genuine connections, we hope our designs brighten your day, bring comfort and happiness, and warm the hearts of people of all ages," said Fung.

Fans and customers can look forward to reliving the magic together beginning September 19. The new themed collection will be available across 15 markets, spanning Australia, Brunei, Cambodia, Hong Kong, India, Indonesia, Japan, South Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand, and Vietnam.

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Relive the Disney magic with vintage-styled designs at Starbucks : Starbucks Stories Asia

Starbucks Stories Asia

Relive the Disney magic with vintage-styled designs at Starbucks

Starbucks is joining hands with The Walt Disney Company Southeast Asia to create a unique Starbucks Experience with a new range of Disney-inspired merchandise and stylish lifestyle accessories set to inspire a sense of shared nostalgia and happy memories that all ages will love.

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https://stories.starbucks.com/asia/stories/2023/relive-the-disney-magic-with-vintage-styled-designs-at-starbucks/

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The much-anticipated collaboration for the Asia Pacific region will release a bevy of showstopping offerings from an iconic Frappuccino to limited-edition merchandise inspired by BLACKPINK’s bright and bold style

This summer, Starbucks will unite with phenomenal K-pop Girl Group BLACKPINK to unleash a new experience that is set to excite the legions of BLINKs across the Asia Pacific region. From July 25 for a limited time, the exclusive, first-ever collaboration for the Asia Pacific will unveil an iconic new BLACKPINK-themed Frappuccino, along with a limited-edition collection of stylish drinkware and lifestyle merchandise, at select Starbucks stores across nine markets in the region.

BLINKs and Starbucks fans alike can look forward to a brighter, bolder, and more exciting summer with a bevy of vibrant offerings embodying the endearing spirit and inimitable style of the sensational group that has captured hearts and minds around the globe.

“BLACKPINK is synonymous with an authenticity that is bold and confident, making them an inspiring force that transcends geographies and cultures. We are so thrilled to partner with one of the biggest icons of this generation that aligns with our focus on uplifting customers and fans alike through human connection to create an unforgettable Starbucks Experience,” said Emmy Kan, senior vice president and president, Starbucks Asia Pacific.

“Guided by our shared passion to deliver unparalleled experiences, this collaboration will bring new energy and excitement to our customers who are encouraged to embrace their individuality and express themselves in bold new ways this summer. It is also testament of how we are continually exploring limitless opportunities to deepen our connection with our customers.”

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For the first time ever, customers can experience a taste of the well-loved group with the new BLACKPINK Strawberry Choco Cream Frappuccino® Blended Beverage. Reminiscent of the chic and edgy vibe of BLACKPINK’s latest album Born Pink, the stunning black and pink-hued beverage blends strawberry syrup and dark chocolate sauce with feel-good oat milk and chocolate curls, topped with light pink whipped cream and a symbolic heart-shaped chocolate. A multi-sensory experience that captures the showstopping spirit of BLACKPINK, the iconic beverage is set to become a fan favorite that will uplift summer days.

Fans will be tickled pink by the BLACKPINK + STARBUCKS® collection, an epic line-up of 11 types of drinkware and 6 lifestyle accessories featuring a signature contrasting pink and black color palette and funky graffiti motifs. The limited-edition merchandise evokes the girl group’s playful vibes and dynamic energy, while showing off confidence with an edge to live the best summer.

Customers can take their pick from an iconic range of Starbucks reusable cups, mugs and tumblers in signature BLACKPINK hues, adorned with fun drawings or encrusted with striking rhinestones that add sparkle to the everyday. Designed as eye-catching reusable ware, the collection entices fans to show off their chic reusables and make the switch from single-use to BYOC (bring your own cup) and show up for the planet.

The curated collection also showcases an array of lifestyle accessories to turn up the summer fun. Featuring stylish aesthetics with a touch of unique BLACKPINK doodles-style prints, the limited-edition merchandise includes reusable tote bags, yoga mats, passport holders, and key chains.

The limited-edition collaboration will be available beginning July 25 at select Starbucks stores across Hong Kong, Indonesia, Korea, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam, while supplies last.

Starbucks and BLACKPINK join forces to dial up the summer fun : Starbucks Stories Asia

Starbucks and BLACKPINK join forces to dial up the summer fun

The much-anticipated collaboration for the Asia Pacific region will release a bevy of showstopping offerings from an iconic Frappuccino to limited-edition merchandise inspired by BLACKPINK’s bright and bold style

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Starbucks is committed to strengthening customer experience, promoting sustainability and uplifting communities

Since the opening of the first store in Ho Chi Minh City, Starbucks Vietnam has been nurturing human connection and uplifting local communities with every cup of coffee served. This year, Starbucks Vietnam celebrates its 10-year anniversary with the unveiling of the newly renovated New World store, the first store opened in the market, and nationwide anniversary promotions from January to May. In the decade since the brand entered the market, Starbucks Vietnam is currently in 8 Vietnamese cities/provinces and has over 1,200 partners (employees) in 92 stores delivering the Starbucks Experience every day.

Paying tribute to Vietnam’s heritage and culture, many Starbucks® stores in Vietnam feature unique architectural styles and traditional elements, such as the Starbucks® Tran Hung Dao store in Hoi An.

"I am proud of our accomplishments over the past decade and this is just the beginning. This journey would not have been possible without the support of our customers and partners. We are very grateful and want to share our achievements with them," said Patricia Marques, general manager of Starbucks Vietnam. "We look forward to the future of Starbucks in Vietnam – quality, elevated coffee experiences for our customers, to contribute positively to our communities and give more than we take from the planet will remain our key priorities."

The 10th anniversary celebration of Starbucks Vietnam kicked off in January. First-phase promotions included a range of limited-edition merchandise, customers programs and giveaway activities. The second-phase started in May, featuring the unveiling of the newly renovated Starbucks® New World, the first Starbucks® store in Vietnam. 

The special space has been transformed into a brand new, cozy and beautifully-designed coffee house. Customers will have access to a wide range of merchandise items, all while enjoying their favorite Starbucks beverages on this unique commemoration.

Starbucks Vietnam’s Commitment to Communities and Sustainability

Besides a decade of coffee inspiration for customers, Starbucks Vietnam, together with its partners, has also created more positive impact to the local communities it serves.

Communities Since 2016, Starbucks Vietnam has supported in providing professional and life-skills training to young people through its partnership with nonprofit organizations such as <a href="https://stories.starbucks.com/stories/2016/starbucks-vietnam-youth-training/">The Asia Foundation and REACH</a>.

In 2023, Starbucks Vietnam began a new initiative with Youth Social Work Club through a $20,000 USD Global Community Impact Grant from The Starbucks Foundation to support 150 Vietnamese youth with skills to help them integrate into the community and seek employment.

Together with partners who volunteered their time, Starbucks Vietnam has also extended efforts to work with charitable organizations and supported community projects such as:

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Sustainability In support of Starbucks 2030 goals of reducing carbon, water, and waste footprints by 50%, Starbucks Vietnam also focuses on sustainability efforts.

Starbucks celebrates 10 years in Vietnam : Starbucks Stories Asia

This year, Starbucks Vietnam celebrates its 10-year anniversary with the unveiling of the newly renovated New World store, the first store opened in the market, and nationwide anniversary promotions.

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Starbucks celebrates 10 years in Vietnam

This summer, Starbucks is collaborating with Pantone, one of the most iconic brands in fashion and design, to introduce an exclusive Pantone-inspired merchandise collection available at select Starbucks® stores across Asia Pacific.

Designed with vibrant colors and eye-catching risograph-style botanical illustrations, the new Starbucks® + Pantone™ collection includes six types of drinkware and four lifestyle accessories in Pantone colors – Knockout Pink, Brilliant Blue, and Cockatoo – infusing playful energy to power customers’ summer activities.

The Pantone color Knockout Pink evokes unapologetic and ambitious vibes, with the color Brilliant Blue showing off confidence and composure, and the color Cockatoo representing fresh and creative energy. The vibrant and bright hues featured in this Pantone-inspired collection inspires bold ideas and new experiences just in time for the summer season.

“The way Pantone brings color to life in our world is a perfect match to Starbucks passion for bringing uplifting connection and bright moments to our customers,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “The Starbucks® + Pantone™ partnership brings new energy to our customers to be creative and playful in exploring new ways to express themselves this summer.” 

The limited-edition collaboration will be available starting May 16 at select Starbucks® stores across the Asia Pacific region, including Australia, Cambodia, Hong Kong, Malaysia, New Zealand, Philippines, Singapore, Thailand, and Taiwan, while supplies last.

Explore bold and playful summer colors with the new STARBUCKS® + PANTONE™ merchandise collection : Starbucks Stories Asia

Explore bold and playful summer colors with the new STARBUCKS® + PANTONE™ merchandise collection

Starbucks is collaborating with Pantone for exclusive merchandise popping with bright summer colors.

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Enjoy the season of blossom alongside new spring beverages, food options and merchandise in South Korea for a limited period of time.

Spring Strawberry Milk: A sweet combination of local Seolhyang strawberries and milk that can be enjoyed with plant-based options (oat milk, coconut milk) perfect for the spring season. Available as iced handcrafted beverage.

Lilac Blossom Tea: A colorfully layered beverage that visually expresses ‘lilac blossom’. The sweet taste of acacia honey and herbal notes are reminiscent of lilac with added texture of aloe jelly. Available as a hot and iced handcrafted beverage.

Strawberry Chocolate Cake: Returning for the 3rd time, this delightful cake comes with layers of chocolate whipped cream and strawberry compote, topped with fresh strawberries perfect for the strawberry season.

Strawberry Yogurt Cream Castella: A returning favorite dessert for the spring with yogurt cream and Korean strawberries in soft castella.

Inspired by the fresh colors during the day and charming scenery of the night of cherry blossoms, the spring merchandise collection of drinkware and lifestyle accessories is a must-have for outdoor picnics to admire the bloom of spring.

Embrace a spring state of mind with Starbucks Korea's new seasonal menu and merchandise : Starbucks Stories Asia

Embrace a spring state of mind with Starbucks Korea&#8217;s new seasonal menu and merchandise

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Embrace a spring state of mind with Starbucks Korea’s new seasonal menu and merchandise

The first signs of spring are blooming at Starbucks stores across Japan. Customers can enjoy new seasonal beverages, merchandise and exciting in-store AR experiences on their mobile device for a limited time.

At the Starbucks Reserve® Roastery Tokyo, customers can enjoy six seasonal beverages alongside a spring interpretation of a yearlong favorite, as well as seasonal Princi® baked treats.

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Cherry blossom season arrives at Starbucks in Japan : Starbucks Stories Asia

Cherry blossom season arrives at Starbucks in Japan

Check out the seasonal beverages, merchandise and more from Starbucks in Japan.

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For the <a href="https://stories.starbucks.com/asia/stories/2021/starbucks-recognized-by-japans-pride-index-2021/">second year in a row</a>, Starbucks Japan has been recognized with a Gold ranking from the PRIDE Index 2022, the highest honor for companies promoting diversity and inclusion of the LGBTQIA+ community in Japan. Starbucks also recently announced that it has donated more than 5 million yen (approximately $35,000 USD) to local non-profit partner ReBit, to expand a popular diversity and inclusion program which visits schools across Japan.

The Rainbow School Project was created to raise awareness of gender diversity and LGBTQIA+ inclusion, and help schools provide secure and welcoming spaces for all students. According to a ReBit survey of more than 2,670 LGBTQIA+ youth in Japan, there is a 5.7 year gap between when young people first begin to seek information about their sexuality and gender identity (average age 12.5) and when they feel they actually received answers for the first time (average age 18.2). This period of confusion can be isolating and lonely, so the Rainbow School Project was designed to create an open dialogue between students, teachers and the community, to embrace and celebrate diversity.

"We are delighted to be working with Starbucks Coffee Japan on this project for the third year," said Mika Yakushi, representative director of ReBit. "We would like to express our sincere gratitude to all Starbucks customers whose purchases went towards this donation. We hope that through this project, our collective efforts to increase the number of inclusive schools will spread throughout Japan."

In addition to donations, Starbucks baristas have participated in the school visits, sharing their experiences and encouragement to young people and spreading a culture of warmth and belonging beyond Starbucks stores to the wider community.

“It’s ok to be different”: Starbucks Japan leads in diversity & inclusion : Starbucks Stories Asia

“It’s ok to be different”: Starbucks Japan leads in diversity &#038; inclusion

For the second year in a row, Starbucks Japan has been recognized with a Gold ranking from the PRIDE Index 2022.

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“It’s ok to be different”: Starbucks Japan leads in diversity & inclusion

This December, Starbucks is launching a curated collaboration with MTV Entertainment Studios-produced EMILY IN PARIS to bring a trendy, eye-catching line of daily essentials to Starbucks® stores in Asia. Inspired by the hit Netflix series set in Paris, the Emily in Paris + Starbucks® collectible line features drinkware and lifestyle accessories embodying a mix of Emily’s fun personal style and the effortless Parisian way of life.

Featuring the characteristic heart-shaped Eiffel Tower charm and bold shades of pink and vibrant floral prints that are typically Emily, along with quintessentially Parisian illustrations of peonies, the collection celebrates Emily’s strong sense of optimism and desire for adventure.

“Starbucks is thrilled to partner with Paramount Consumer Products in bringing the bold and playful Emily in Paris + Starbucks® merchandise collection to the fans of the series and Starbucks in Asia,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “We hope the collection will play a role in inspiring people to enjoy and celebrate their lifestyle to the fullest, just like the energetic and stylish Emily in the series.”

Says Darren Star, creator of Emily in Paris, “I am thrilled with this partnership with Starbucks, a brand synonymous with a global lifestyle so many of us around the world have embraced. And the timing for this launch is simply perfect as we go into yet another season of adventures with Emily and her friends”

As the show returns for its third season on December 21st, the Emily in Paris + Starbucks® collection is the perfect holiday gift for fans of the show as they enjoy their everyday life in chic ‘Emily in Paris’ fashion.

The limited-edition collaboration will be available beginning December 6th at select Starbucks® stores across Asia, including Australia, Cambodia, Hong Kong, Indonesia, India, Korea, Malaysia, New Zealand, Philippines, Singapore, Thailand, and Taiwan while supplies last.

Starbucks and Emily in Paris bring fun Parisian style collection to Asia : Starbucks Stories Asia

Starbucks and Emily in Paris bring fun Parisian style collection to Asia

This December, Starbucks is launching a curated collaboration with MTV Entertainment Studios-produced EMILY IN PARIS to bring a trendy, eye-catching line of daily essentials to Starbucks® stores in Asia.

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On September 28, Starbucks will release a first-of-its-kind merchandise collection in collaboration with PEANUTS, one of the best-loved comic strips in the world. The limited-edition collection features beloved characters like Snoopy and his friends finding everyday happiness through the power of coffee and connection, and will be available in the Starbucks Japan online store while supplies last.

With a shared desire to create connections and feelings of belonging, Starbucks and PEANUTS developed new, never-before-seen designs that express a simple, yet powerful message: “Happiness is Connecting Together.” Backed by warm pastel colors, Snoopy and his friends try on the iconic Starbucks green apron, practice their coffee craft as baristas, and relax with a delicious Starbucks Frappuccino® blended beverage.

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The collection will release in two parts on the Starbucks Japan online store, while supplies last. The first release on September 28 includes lifestyle accessories, tumblers, T-shirts, and caps. The second release on October 5 will include serve ware, stainless bottles and mugs.

Starbucks first entered Japan in 1996, making it the first international market outside of North America. With more than 1,700 stores, Japan is Starbucks third largest market globally, after the U.S. and China.&nbsp;

The Peanuts characters and related intellectual property are owned by Peanuts Worldwide, which is 41% owned by WildBrain Ltd., 39% owned by Sony Music Entertainment (Japan) Inc., and 20% owned by the family of Charles M. Schultz, who first introduced the world to Peanuts in 1950, when the comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the rest of the Peanuts gang have made an indelible mark on popular culture.

In addition to enjoying beloved Peanuts shows and specials on Apple TV+, fans of all ages celebrate the Peanuts brand worldwide through thousands of consumer products, as well as amusement park attractions, cultural events, social media, and comic strips available in all formats, from traditional to digital. In 2018, Peanuts partnered with NASA on a multi-year Space Act Agreement designed to inspire a passion for space exploration and STEM among the next generation of students.

Starbucks launches new merchandise collaboration with PEANUTS in Japan : Starbucks Stories Asia

Starbucks launches new merchandise collaboration with PEANUTS in Japan

“Happiness is Connecting Together” - Starbucks announces heartwarming merchandise featuring Snoopy and friends.

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This Autumn, Starbucks is teaming up with Brazilian fashion and lifestyle brand, <a href="https://www.farmrio.com/">FARM Rio</a>, to bring customers an exclusive collection of drinkware and lifestyle products celebrating the joy nature inspires.

The bold and vibrant collection includes a tote bag, travel pouch, mug, water bottle, and tumbler, featuring iconic patterns that represent the colors and shapes of nature in Rio.&nbsp;

Starbucks and FARM Rio share the belief that nature’s rich color palette can inspire joy and creativity. In celebration of these positive vibes, each of the 5 unique patterns feature the bright and exciting colors of Rio and beyond, including rainbow detailing and tributes to the diverse flowers and animals synonymous with Brazil. Each pattern creates a feeling of optimism that uplifts everyday moments.

“Starbucks first ever collaboration with FARM Rio comes at the perfect time, as we move into the new energy and vibrant colors of Autumn,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “These bold designs and lively prints embody our shared values of inspiring creativity and optimism by adding a splash of color to everyday life.”

The beloved Brazilian brand infuses good vibes and artisan beauty into daily life through visually vibrant collections and meaningful community-based initiatives.

“We designed each piece for trend hunters who live colorful lives,” said FARM Rio. “We are so excited for the Starbucks® X FARM Rio collection to bring the positivity and vibrancy that Rio is known for, closer to customers in Asia.”

This limited-edition collaboration will be available starting on September 20 at select Starbucks® stores in Australia, Hong Kong, Indonesia, Malaysia, New Zealand, The Philippines, and Singapore, while supplies last.

Starbucks® X FARM Rio Collection Brings the Vibrant Colors and Energy of Rio to Customers in Asia : Starbucks Stories Asia

Starbucks® X FARM Rio Collection Brings the Vibrant Colors and Energy of Rio to Customers in Asia

This Autumn, Starbucks is teaming up with Brazilian fashion and lifestyle brand, FARM Rio, to bring customers an exclusive collection of drinkware and lifestyle products celebrating the joy nature inspires.

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This April, Starbucks and LINE FRIENDS, a global character brand loved by many, are joining together once again for a limited-edition merchandise collection to commemorate Earth Month across the Asia Pacific region.

Spotlighting BROWN with planet earth enjoying a cup of Starbucks® coffee, the collection includes an assortment of lifestyle accessories and reusable drinkware.&nbsp;

The drinkware is made in partnership with MiiR, a purpose-driven drinkware company dedicated to driving sustainable change.

Customers can also join BROWN on a planet-positive journey by participating in four fun-filled social media challenges for a chance to win Starbucks® Rewards Stars, inspiring them to take small steps to do better for the planet we share.

“Starbucks second merchandise collaboration with LINE FRIENDS represents our shared aspiration to create meaningful experiences in our communities,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “The campaign captures both brands’ shared vision to harness scales for good for the betterment of people and the planet.”

“Following the success of the first Starbucks® X LINE FRIENDS collaboration, we are excited to bring the BROWN limited edition this April in celebration of Earth Month in Asia Pacific,” said LINE FRIENDS. “We hope to inspire people to incorporate small acts of sustainability into their everyday through fun social media mini-games with our beloved BROWN.”

The limited-edition merchandise collaboration will be available starting on April 22 at select Starbucks® stores across the Asia Pacific region, including Australia, Cambodia, Vietnam, Hong Kong, Indonesia, South Korea, Malaysia, New Zealand, the Philippines, Singapore, Thailand, and Taiwan while supplies last.

Starbucks® X LINE FRIENDS Merchandise Collection Celebrates Earth Month : Starbucks Stories Asia

Starbucks® X LINE FRIENDS Merchandise Collection Celebrates Earth Month

This April, Starbucks and LINE FRIENDS, a global character brand loved by many, are joining together once again for a limited-edition merchandise collection to commemorate Earth Month across the Asia Pacific region. Spotlighting BROWN with planet earth enjoying a cup of Starbucks® coffee, the collection includes an assortment of lifestyle accessories and reusable drinkware.&nbsp; The […]

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The warmth of spring returns to Starbucks stores across South Korea. For a limited time starting March 22, customers can enjoy new and returning seasonal favorites along with beautiful merchandise inspired by cherry blossoms.

New and returning beverages include the Midnight Bergamot Cold Brew, Pink Crystal Chamomile Tea, Pine Coco Green Yogurt Blended, and Strawberry Dream Malcha Latte, along with a new Cherry Blossom Chocolate Cake.

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Cherry blossom merchandise available at Starbucks in Korea

Dreamy spring flavors blossom at Starbucks Korea : Starbucks Stories Asia

Dreamy spring flavors blossom at Starbucks Korea

The warmth of spring returns to Starbucks stores across South Korea. For a limited time starting March 22, customers can enjoy new and returning seasonal favorites along with beautiful merchandise inspired by cherry blossoms. New and returning beverages include the Midnight Bergamot Cold Brew, Pink Crystal Chamomile Tea, Pine Coco Green Yogurt Blended, and Strawberry […]

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