• 2 min read
• June 16, 2025

This summer, Starbucks teams up with Japanese lifestyle brand BEAMS to launch an exclusive collection that blends effortless style with everyday functionality. Designed for self-expression, the BEAMS + Starbucks collection features eight drinkware and lifestyle items, inviting fans to “Find My To Go Style”—embracing individuality wherever life takes them.

Launching June 24 across seven Asia Pacific markets, the collection incorporates signature design elements from both brands in three distinct aesthetics: minimalist, energetic, and playful. From cooler bags and bottle holders to mugs and tumblers, each piece transforms daily rituals into stylish moments.

Designed for Everyday Expression

The collection celebrates the vibrancy of daily rituals, infusing Starbucks and BEAMS’ dynamic design language into everyday items. Whether it’s a morning coffee, a work meeting on the go, or a leisurely park visit, these pieces elevate the experience with effortless style.

For the minimalist, a timeless aesthetic combines the Starbucks Siren with BEAMS’ signature orange. Those seeking a burst of youthful energy will find bold movement in undulating patterns, while a modern take on traditional pennants adds a playful, collegiate-inspired touch.

“As a brand that celebrates creativity and individuality, we’re excited to partner with BEAMS to bring bold personality and dynamism to everyday moments,” said Gladys Chan, director, product and marketing, Starbucks Asia Pacific. “With this collection, we hope to inspire individuals to embrace their own ‘to-go’ style, wherever life takes them.”

Available at select Starbucks stores in Hong Kong, Indonesia, Philippines, Singapore, Taiwan, Thailand, and Vietnam