Starbucks® X FARM Rio Collection Brings the Vibrant Colors and Energy of Rio to Customers in Asia
This Autumn, Starbucks is teaming up with Brazilian fashion and lifestyle brand, FARM Rio, to bring customers an exclusive collection of drinkware and lifestyle products celebrating the joy nature inspires.
The bold and vibrant collection includes a tote bag, travel pouch, mug, water bottle, and tumbler, featuring iconic patterns that represent the colors and shapes of nature in Rio.
Starbucks and FARM Rio share the belief that nature’s rich color palette can inspire joy and creativity. In celebration of these positive vibes, each of the 5 unique patterns feature the bright and exciting colors of Rio and beyond, including rainbow detailing and tributes to the diverse flowers and animals synonymous with Brazil. Each pattern creates a feeling of optimism that uplifts everyday moments.
“Starbucks first ever collaboration with FARM Rio comes at the perfect time, as we move into the new energy and vibrant colors of Autumn,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “These bold designs and lively prints embody our shared values of inspiring creativity and optimism by adding a splash of color to everyday life.”
The beloved Brazilian brand infuses good vibes and artisan beauty into daily life through visually vibrant collections and meaningful community-based initiatives.
“We designed each piece for trend hunters who live colorful lives,” said FARM Rio. “We are so excited for the Starbucks® X FARM Rio collection to bring the positivity and vibrancy that Rio is known for, closer to customers in Asia.”
This limited-edition collaboration will be available starting on September 20 at select Starbucks® stores in Australia, Hong Kong, Indonesia, Malaysia, New Zealand, The Philippines, and Singapore, while supplies last.