New Starbucks® X Rebecca Minkoff collection celebrates fierce and fearless style
Starbucks joins acclaimed fashion designer Rebecca Minkoff to debut a limited-edition designer merchandise collection, available at select Starbucks® stores in Asia.
This autumn, Starbucks joins acclaimed fashion designer Rebecca Minkoff to debut a limited-edition designer merchandise collection, available at select Starbucks® stores in Asia.
The Starbucks® X Rebecca Minkoff collection features elegant and feminine designs, with Rebecca’s playful rock ‘n’ roll edge. In shades of pink, black and exotic python-print, merchandise includes drinkware that celebrates the duality of femininity to inspire women to push against boundaries and pursue their dreams with style and confidence.
“For decades, Starbucks and Rebecca Minkoff have created opportunities for women to express themselves, feel empowered by their personal style, and bring long-lasting positive change to their communities,” said Erin Silvoy, vice president, Product and Marketing, Starbucks Asia Pacific. “The Starbucks® X Rebecca Minkoff collection embodies that same drive to live fearlessly and make your mark on the world for the better. We’re excited partner with Rebecca Minkoff to share these inspired designs with our customers across Asia.”
“I am so excited to partner with Starbucks on this limited-edition collaboration,” said Rebecca Minkoff, Co-founder and Creative Director. “We aim to dress a woman for all her milestone moments and for me personally, to now enable her coffee fix, makes life complete!”
Since moving to New York City at age 18 to pursue her dream of becoming a fashion designer, Rebecca won the Accessories Council’s Breakthrough Designer Award in 2011, and has built a brand that is an industry leader in accessible luxury handbags, accessories, footwear and apparel, with playful and subtly edgy designs. Today, the brand has two US retail stores, eight international locations, and is distributed in over 900 stores worldwide.
Rebecca is an active member of the Council of Fashion Designers of America, supports multiple philanthropies, and is dedicated to using her platform to bring women together to enact positive change. In August of 2017, she became a member of the first-ever New York State Council on Women and Girls.
Inspired by positivity and girl power, the Starbucks® X Rebecca Minkoff collection includes chic drinkware such as the Stainless Steel Tumbler (16 oz/473 ml), Ceramic Mug (12 oz/355 ml) and Double Wall Traveler (12 oz/355 ml).
The limited-edition designer collaboration will be available starting September 22 at select Starbucks® stores in Cambodia, Hong Kong, Indonesia, India, Malaysia, New Zealand, Philippines, Singapore, Thailand and Taiwan while supplies last.
