Starbucks X Herschel Supply launches stylish new collection
Starbucks is partnering with design-driven accessories brand, Herschel Supply Co., for a limited-edition merchandise collection available exclusively at Starbucks® stores in Asia.
Thoughtfully designed for eco-conscious customers on-the-go, the Starbucks® X Herschel Supply collection includes an assortment of stylish bags made from recycled plastic and drinkware featuring bold colors and eye-catching messages focused on sustainability. Combining timeless design and premium quality, the Starbucks® X Herschel Supply designer collaboration proves quality and self-expression don’t need to come at the cost of a sustainable lifestyle. The collection’s unique designs embody style and authenticity, while giving recycled material a second life.
The limited-edition designer collaboration will be available starting April 22 at select Starbucks® stores across Asia while supplies last.
In January, Starbucks announced a bold, multi-decade aspiration to become resource positive, working with Starbucks partners (employees), customers and other stakeholders on the journey. The company will spend the next year continuing to test and learn before formalizing these sustainability targets as part of the company’s 50th anniversary in 2021.
Starbucks unveiled its largest Greener Store and fourth flagship location in Thailand at One Bangkok on Tuesday, October 29, marking a key step in its market expansion and sustainability efforts. Certified as a Greener Store, this location adheres to strict environmental standards in water conservation, energy efficiency, waste reduction, and responsible materials. With a goal of certifying 10,000 Greener Stores globally by 2025, the brand aims to achieve its goal of reducing carbon emissions, water usage, and landfill waste by 50% by 2030.
